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Josie's Pizza - Client Presentation
Transcript of Josie's Pizza - Client Presentation
Customer Order Tracking
For the survey,
online and paper surveys were collected between April 5th and April 30th using Qualtrics software.
Josie's Target Market
Ordering habits based on age, gender and income
Would this technology increase orders?
Would our technology improve the customers experience
Used skip logic on Qualtrics to assure only qualified customers answered.
Survey data showed a
between technology implementation and order volume.
Pizza and Wings
Started in 1992
Sells pizza, wings, pasta, sandwiches, subs, salads and deserts.
Full service restaurant
Dine in and delivery
This presentation will include the diagnosis and solution to a common problem facing Josie’s Pizza and Wings
How do you normally order? Carryout or Delivery?
How many times per month do you order from Josie's Pizza?
1 to 3
If an application existed that provided the ability to locate delivery drivers and communicate directly, I would order delivery more often.
High Quality Food
Loyal Customer Base
Limited Healthy Menu
Long Delivery Times
Delivery, Takeout, Dine-In
Location Relatives To
Households Income 100k
Delivery App Connecting
Customer and Driver
& Chain Restaurants
Cost Of Raw Ingredients
Pizza Restaurants More
Threat of New Entrants
Determinants of Supplier Power
Determinants of Buying Power
Threat of Substitute Products
Current Products Efficiency Loss
Money Wasted on Current System:
Yearly Household Value:
If They Order Just Once More:
Household Lifetime Value:
Invasion of Privacy For Drivers
Some drivers may be concerned with the 86 Borders Application tracking.
Power Of The Consumer Can Backfire
Giving more knowledge to the consumer can have a negative effect if the driver is unmotivated and unwilling.
Text Messaging While Driving
This can have a negative effect in the delivery process.
Volume of Output
Low barriers to entry
Threat of new entrants is low
Failure common in first two years
Low success rate due to saturation
Quality of food
Household income ($100,000>)
Convenience of technology
13 substitute pizza restaurants
79 restaurants of varying cuisine
Chain/ franchised restaurants
Major shift in healthy eating
Cost of Inputs
Porter's Five Forces