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Victoria's Secret

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by

Cellyn Tan

on 19 June 2013

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Transcript of Victoria's Secret

Biography Of Roy Raymond
Roy Raymond was born in April 15, 1957 at Connecticut ,USA

He was an American Businessman who found the Victoria's Secret.

He get embarrassed while trying to get her wife lingerie in an public
department environment store.

After get the awkward, he opened the first Victoria's Secret store at the
Stanford Shopping Center.

In 1982, Raymond sold the Victoria's Secret company to Leslie Wexner,
creator of The Limited.

In 1984, Raymond started My Child's Destiny, a retail store for children, that went bankrupt in 1986.

On August 26, 1993, Raymond committed suicide by leaping off the Golden Gate Bridge at the age 46.
concept
FEATHER
SEXY, WILD AND MYSTERY
ELEGANT
Inspired by the Wings that wearings by the top models in the VS.
Victoria's Secret is the largest American retailer of lingerie.

It was founded by Roy Raymond on June 12, 1977

The company sells lingerie, woman's wear and beauty
products and it is wholly owned and the largest
holding of publicly traded L Brands company.

Victoria's Secret is known for its catalogs and fashion show:
the Victoria's Secret Fashion Show.

Victoria's Secret is credited with single-handedly transforming "America's conception of lingerie"by pioneering "sexy underwear as fashion" and "lingerie mainstream entertainment.
Victoria's secret

profile

OBJECTIVE
Lingerie is the most important dressing for woman.

Woman using the Lingerie to protect the private part of body.

besides that, lingerie also can be the fashion for a woman.

sexy lingerie or pajamas could help to enhance the relationship of husband and wife.
Victoria's Secret is a foreign brands and which could bring in to malaysia and become a new fashion to malaysian.

IT PROVIDE MORE OF THE CHOICES FOR THE WOMAN IN MALAYSIA.
Top Models
Case studies
thanks you
Full transcript