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Cycling May by Monika Evini

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Monika Evini

on 7 April 2017

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Transcript of Cycling May by Monika Evini

Cycling May campaign
successful scenario for education & promotion of active travel among primary schoolchildren

All month of May long game

Dedicated to kindergarden and primary schoolchildren and their schoolmasters

Offers education, fun & rivarly at school, class and individual level

And…….

the most popular cycling campaign for kids in Poland

Simplicity & attractiveness


Adaptability & transferability
Incredible results & popularity
Great potential
What is the Cycling May campaign ?
Success factors
Simple & attractive
Results
Great potential
0,5 - 3 Euro per person
successfully implemented
by 9 Polish cities in 2016
the 2017 edition will be held in 21 cities
know -what
know- how
website &
graphic materials
Adaptable
& transferable
Monika Evini
Cycling May campaign coordinator

monika.evini@gdansk.gda.pl

+48 58 526 80 89
Thank you for your attention
we don't want you
just to be an observer

.... and to congratulate us
... we want YOU to be a part of CYCLING MAY campaign
Full transcript