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United Way - May 2017

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Manitoba/Ontario Prezi

on 17 May 2017

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Transcript of United Way - May 2017

• 498 - 30 second commercials (249 @ $40.00 each, 249 @ No Charge)
• To air Monday – Friday, between 6:00am – 6:00pm
Total Value: $19,920.00 / Your Investment: $9,960.00
Campaign 2017
Kick-Off Campaign (TRADE)
• 14 – 30 second commercials @ $39.00 each
• To air Monday – Friday, between 6:00am – 6:00pm
Investment: $546.00 per station / Total Investment: $1,638.00
Early Bird Deadline
• 1 – 4 hour Live Action Broadcast per station (CFRY, MIX, COUNTRY)
• Includes 12 – 60 second live reports (3 per hour)
Value: $900.00 per station / Total Value: $ 2,700.00
50/50 Focus
*Host LAB at a high traffic business location
*Golden West Radio to approach partner business to cost share LAB
Sales Deadline
• 1 – 4 hour Live Action Broadcast per station (CFRY, MIX, COUNTRY)
• Includes 12 – 60 second live reports (3 per hour)
Value: $900.00 per station / Total Value: $ 2,700.00
Scheduling Detail
September - Campaign Kick Off, 50/50, Campaign
October - 50/50, Campaign, Early Bird Campaign
November - 50/50, Ladies Night, Campaign
December - 50/50 deadline, Campaign
What's Your Message?
Live on Location
Live on Location with Board Member
• 11 Morning Show interviews on CFRY/MIX to showcase your 11 member agencies ($350 per interview)
Total Value: $3,850.00
50/50 Focus – LAB Summary
Total Value: $5,400.00
Your Investment: $3,600.00 (2 stations)
Added Value: $1,800.00 (1 station)
Full transcript