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Konnect Band

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by

Tia Simpson

on 13 October 2014

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Transcript of Konnect Band

Elderly
Women
College Students
Customer Segments
Competitors
Competitors
Competitors
Bibliography
http://www.getnymi.com/
http://ashscrapyard.wordpress.com/2012/09/29/dear-grandparents-whom-i-have-never-met/
http://madameisrael.com/?paged=2
http://sites.psu.edu/seanhanlon23/2012/10/16/all-senior-citizens-should-have-life-alert/
http://www.scientificamerican.com/article.cfm?id=pass-it-on-children-can-inherit-herpes
http://www.selfdefensesolutionshawaii.com/Pepper_Spray.html
http://www.campbell.edu/life/campus-safety/
http://www.tmart.com/JB-L03-Wristband-for-Kids-Safety-Anti-Lost-Alarm-Device-Blue_p121416.html?fixed_price=hk_intl&utm_source=base&utm_medium=organic&utm_term=21000063&utm_campaign=product&gclid=CJ-jt9OFyboCFUyk4Aod6GgAYA
Market Opportunity
Market Insight Analyst
Conclusion
Special thanks to John Floyd, our Plexus mentor
We appreciate everyone coming tonight
Contact info:
atwinsl2@ncsu.edu
fjcabral@ncsu.edu
tfsimpso@ncsu.edu

Women/Young Adults
College Students/Outdoors
Konnect Band Advantages
No monthly fees
Simpler/Faster
Waterproof
Konnect Band Advantages
Not Dangerous
No False Triggers
Konnect Band Advantages
Uses smartphone GPS and service
Always with user
Don't wait for crime to happen to you
Get Konnected now!
Francisco Cabral
Alexander Winslow
Tiadra Simpson
App Development Coordinator
Embedded Systems Manager
Market Problem
According to the U.S. Dept. of Justice
1.2 million violent crimes in 2012
90,000 of these were rapes
In Raleigh alone
3,600 Assaults
508 Rapes
68 Murders

Konnect Band
Bracelet for emergency situations
Business Model
Kickstarter Campaign
Website for online sales
Partner with Universities
Partner with Retirement Homes
Big box retailers

Cheaper
Can be used at any range
Can be brought anywhere
Elderly
89.7% of women interviewed said they would buy a Konnect Band
75.13 million women own smartphones
89.7% x 75million x $20 = 1.3 Billion Dollars
1.) One time $50
2.) $5 a month service for call center support
Connects via Bluetooth to smartphone

Sends SMS text message

Message includes user's GPS location

User determined emergency contacts

Emergency contact alerts help
67% of men said they would buy for a women in their life
Francisco’s spunk and sense of humor keeps the mood light in his role as lead App developer. He brings years of experience working as a telecommunications engineer.
Alex’s good nature and enthusiasm binds the group together in his role as embedded systems designer and fabricator. From project experience, Alex brings advanced technical skills to the group.
Tia’s passion and creativity keeps the group moving forward. Tia brings previous product development experience of PowerUP and Street Exchange to the team.
Administrator and Designer
Embedded Systems Manager
App Development Coordinator
89.7% of women interviewed said "I want a Konnect Band"
75.13 million women own smartphones
89.7% x 75 million x $20 = 1.3 Billion Dollars
Konnect Band Advantages
No monthly fees
Simpler/Faster
Waterproof
Not Dangerous
No False Triggers
Uses smartphone GPS and service
Always with user
Cheaper
Can be used at any range
Can be brought anywhere
Konnect Band Advantages
Konnect Band Advantages
Konnect Band Advantages
Thank you
konnectband@gmail.com
Full transcript