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Kemp Model of Instructional Design

submitted for EDCI - 51300, Purdue University, AU 2012

Kristi Schmid

on 13 September 2012

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Transcript of Kemp Model of Instructional Design

Prezi designed by Akela, Brian, Kris & Kristi The Kemp Model for IDT "Relearning to Fly the Ship" Culatta, Richard. (2011) Kemp Design Model Gary Morrison: About the Model.
Retrieved from http://www.instructionaldesign.org/models/kemp_model.html

FOTOSEARCH. (9/10/2012). [Stock Photography - sign language word interpreting k1070960]
Fotosearch Stock Photography and Stock Footage: Royalty Free Images.
Retrieved from http://www.fotosearch.com/photos-images/sign-language_2.html#comp.asp?recid=4477483&xtra= Example of Bad Context: Not Considering Learner Characteristics Gary Morrison's example: designing AUDIO tapes for teachers of the deaf not considering that some of the teachers are deaf themselves! Example of Good Context: ADVANTAGES DISADVANTAGES We did not create this video. We retrieved it from YouTube.
teresav1996 (Producer). (2011, November 9). The Trouble
with ID Models. Xtranormal. Retrieved from YouTube. video created by Kristi Schmid using xtranormal free video editing software at xtranormal.com Who?
When? Jerrold Kemp image from http://www.ait.net/technos/tq_09/3kemp.php Jerrold "Jerry" Kemp Earned his doctorate in instructional technology at Indiana University

Spent 30 years as a professor of education and coordinator of media production and instructional development services at San Jose State University after being a junior and senior high school science teacher for 4 years

Wrote or co-authored several textbooks, including:
"An Interactive Guidebook for Designing Education in the 21st Century" (2000)
"Planning, Producing, and Using Instructional Technologies (7th Edition)" by Jerrold E. Kemp and Don Smellie (1997)
"Designing Effective Instruction (6th Edition)" by Gary R. Morrison, Steven M. Ross, Jerrold E. Kemp, Howard Kalman (2011)
"The Instructional Design Process" (1985)
"Instructional Design: A Plan for Unit and Course Development" (1971, 1977) In the preface of the 6th Edition of "Designing Effective Instruction," the origin of this model is revealed:

"The sixth edition... has evolved from one of Jerry's early textbooks. In 1971, 'Instructional Design: A Plan for Unit and Course Development' was published by Fearon Publishers..." (Morrison, Ross, Kemp, and Kalman, 2011) image from ecampus.com image from books.google.com A diagram of the model appeared Kemp's 1985 publication, "The Instructional Design Process."

Starting in the first edition of the Designing Effective Instruction series with Morrison and Ross, the diagram and model expanded as you will see in a moment. The current version of the model diagram includes "planning," "Project Management," and "support services." Also, you will notice that Formative Evaluation and Summative Evaluation appear in different locations than before. 1985 Version of Kemp Model as cited in Passerini and Granger (2000) Kemp model, circa 1994 Interesting fact:

Jerry Kemp met his current wife when he was 75. They have recently (2002)
co-authored books on couples and romance. CALCULATOR BOOT CAMP at Columbus State Community College
-A non-linear approach does not allow for consistency "amongst objectives, activities and assessment(Sceer Stephanie, 1999)".

-A non-linear approach does not support alignment between instructional designers (Sceer Stephanie, 1999).

-Requires assessment of the learners/identification of problems and goals prior to planning and implementation.

-Best for individual lessons and lower level content. Not a comprehensive model for designing courses, large scale training, or units of study.

-Linear models better define the instructional process.

-Overall, the non-linear approach does not identify the relationship between the design model elements. Consequently, the instructor is responsible for how to manage the design elements based on the instructional setting and therefore, a great deal of its effectiveness is reliant on the instructor's expertise and accurate analysis/synthesis. Scheer, Stephanie B..(November 29, 2001) The Inclusion of an Online Wellness Resource Center Within an Instructional Design Model for Distance Education. pp 49-58. Retrieved from http://www.scribd.com/doc/49134722/20/instructional-design-model-Smith-and-Ragan-1999. Grant, Micheal B. (2011) Kemp Design Model. Retrieved from http://www.instructionaldesign.org/models/kemp_model.html on September 11, 2012. http://yvonnewalus.blogspot.com/2011_05_01_archive.html LEARNER CHARACTERISTICS All Columbus State students have direct access to BlackBoard and the calculator tutorials. These user-friendly video clips are easy to access (just click play). Many Beginning Algebra students are using a graphing calculator for the first time in their lives. Some are returning adults who have been away from school for more than a decade. The first step is to show them where the on/off button is! retrieved from http://www.cscc.edu/about SUPPORT There are on-line tutors available in this BlackBoard Organization to assist students with calculator questions. This is done both asynchronously and synchronously. FORMATIVE ASSESSMENT Direct Communication with on-line tutors is vital for constant revision of the videos. This feedback is valuable since the on-line tutors have direct communication with students. In addition, student surveys are sent out periodically for feedback directly from students. This feedback also helps with revision and continuous improvement of the Boot Camp. CONTENT SEQUENCING The calculator video clips are arranged by topic beginning with basic operational keys. Then there is a progression from arithmetic keys to menu and function keys. Instructional Message & Delivery The video clips were created using TI-Smartview software with voice over. Captivate and Jing were used for recording. They are housed in the mathematics department Tutoring Organization for easy student access.
Prestera, Gus. (2002). Instructional Design Models [Internet].
Available from:http://www.effectperformance.com/sites/prestera/html/M4/L1%20-%20ISD/M4L1P1.htm#kemp
Accessed: 3rd June 2012
retrieved from http://elearningcurve.edublogs.org/2009/06/10/discovering-instructional-design-11-the-kemp-model/
McGriff, Steven. Retrieved September 10, 2012 from the edutechwiki: http://edutechwiki.unige.ch/en/Kemp_design_model Morrison, G.R., Ross, S.M., Kemp, J.E., & Kalman, H. (2011). Designing Effective Instruction (6th ed.) (p. vii).
Retrieved September 11, 2012 from
ASPt&sig=ktf-LflOkX9P5C759zF194omfDs#v=onepage&q=jerrold%20kemp%20designing%20effective%20instruction&f=false Books by Jerrold E. Kemp. (n.d.). Retrieved September 10, 2012, from Google Books website,

TECHNOS . (n.d.). Retrieved September 11, 2012, from Agency for Instructional Technology website,
http://www.ait.net/technos/books/interactive_guidebook.php Passerini, K., and Granger, Mary J. (2000). A developmental model for distance learning using the Internet.
Computers & Education, 34, 1, 1-15. doi: 10.1016/S0360-1315(99)00024-X Kemp design model. (n.d.). Kemp.jpg [image file]. Retrieved September 11, 2012 from Edutechwiki website,
http://edutechwiki.unige.ch/en/File:Kemp.jpg A Web of possibilities. (May 30, 2006). Retrieved September 11, 2012, from St. Petersburg Times Online website,
http://www.sptimes.com/2006/05/30/Seniority/A_Web_of_possibilities.shtml References
(sorted by section) Document uploaded to Week 4 Discussion Thread
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