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EID100 2013 - Module 4: Privacy, Security & Intellectual Property

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by

Guy Hoskins

on 4 February 2015

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Transcript of EID100 2013 - Module 4: Privacy, Security & Intellectual Property

Privacy, Security & Intellectual Property
Big Data
Always had more information - now, more data.
I can haz identity
Enable the web as we know it
Authentification vs third party
Data brokers, segments & real time ad auctions
Ad block/Do Not Track/Ad Choices
Privacy
Social privacy; data privacy; 'coveillance'
http://mattmckeon.com/facebook-privacy/
We sign privacy away in Terms & Conds
Canada: PIPEDA
Premature babies to failing brakes
Correlation not causation
Business vs social imperatives
Velocity/volume/variety
Data breaches
http://bit.ly/15YYiCn
"You have one identity… The days of you having a different image for your co-workers and for the other people you know are probably coming to an end pretty quickly… Having two identities for yourself is an example of a lack of integrity”
Erving Goffman - 'The Presentation of Self in Everyday Life'
Pseudonymity/anonymity inauthentic? Really?
Performative identity
Be authentic, just be selective too
Cookies
Intellectual Property
Trademarks/patents/copyright
Protecting innovators?
IP + digital = crisis
Digital copies = exact replica & $0 cost
Security
Malware
Botnets
Worms/viruses/trojan horses...
Phishing/spoofing/ID theft
Deep web/darknet/Tor
Cyber bullying/stalking
Protecting yourself online:
Surf with Chrome/Firefox
Use anti-virus
Never open email from unknowns
Use 'passphrase'
Search with DuckDuckGo
Encryption software

Full transcript