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Media Literacy for Elementary Students

This presentation explains my experience trying to teach media literacy concepts to students in grades 3-5.
by

K Vigil

on 13 November 2013

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Transcript of Media Literacy for Elementary Students

Media Literacy for Elementary Students
Why
Media Literacy?
What isn't
media literacy
to me?
Resources
http://www.doe.mass.edu/edtech/standards/itstand.pdf
http://www.medialit.org/

http://www.media-awareness.ca/english/index.cfm

http://acmecoalition.org/home

http://medialiteracy3.wordpress.com/

http://www.floridatechnet.org/GED/LessonPlans/Interdisciplinary/InterLesson12.pdf
It's all about the cereal...

http://www.media-awareness.ca/english/games/coco/index.cfm
All media and
advertising are bad!
Media as the basis
for literacy lessons
Katya Vigil, M.Ed., Ed.D. cand
Winchester Public Schools
http://acmecoalition.org/aggregator/sources/3
Images
http://www.flickr.com/photos/22774752@N04/2489939433/

http://www.flickr.com/photos/31092106@N02/3749432665/

http://4.bp.blogspot.com/_DW3Bp12L7YI/ShbyzCOnfeI/AAAAAAAAYNs/aCCDOJkVyT8/s400/nike.jpg

http://markfaul.files.wordpress.com/2008/11/information_overload.jpg
http://www.iste.org/standards/nets-for-students/nets-student-standards-2007.aspx
Dr. Theresa Redmond
Appalachian State University
Massachusetts Technology Standards
Guiding Questions
3rd Grade:

Things you see in advertisements might not always be as great as they seem.
4th Grade:

You might be more influenced by media than you know...trademarks and product placement.
5th Grade:

Advertisers use gimmicks to make you want their products!
3rd
4th
5th
Arthur Bounces Back

http://www.pbs.org/parents/arthur/lesson/medialiteracy/index.html
http://pbskids.org/dontbuyit/advertisingtricks/cerealbox_flash.html
http://www.joeykatzen.com/alpha/ver1/
http://www.brandchannel.com/brandcameo_films.asp
http://pbskids.org/dontbuyit/advertisingtricks/betheaddetective_1.html
Revisions for Next Time...?
http://www.bitstrips.com/create/comic/
What kinds of media messages do you get every day?
Are you a walking advertisement?


Center for Media Literacy
http://medialiteracyproject.org/language-persuasion
Also as PDF, explores language used for advertisements.
"the media"
Information
Critical Age?
Using Media
3rd

Find something better for 3rd grade...too much cereal! Focus more on "not always what it seems."

Perhaps some realia would help for this age = concrete?
4th

Can 4th grade produce a short commercial with Animoto or Windows Movie Maker?

Might not let 4th spend class time on Trademark Alphabet game...too addictive!
5th

Focus on fewer advertising hooks - only the ones that generally apply to younger audience.


Include examples that appeal to braoder viewers...not only from one source.
OK, I'm in! Now where can I find some great resources to learn more about Media Literacy and plan lessons?
kvigil.weebly.com
PBS http://www.pbs.org/teachers/search/resources/?grade=3-5&q=media+literacyLesson plans and ideas for teaching media literacy early
Action Coalition for Media Education
http://acmecoalition.org/home
PBS Kids Don't Buy It
http://pbskids.org/dontbuyit/
MediaLiteracy.com
http://www.medialiteracy.com/kids_parents_media.htm
Media Smart
http://www.mediasmart.org.uk/
National Association for Media Literacy Educationhttp://namle.net/
ReadWriteThink.org
http://www.readwritethink.org/classroom-resources/lesson-plans/critical-media-literacy-commercial-97.html?tab=4#tabs
EconEdLink
http://www.econedlink.org/lessons/index.php?lid=645&type=educator
EWorkshop.on.ca (Canada)
http://www.eworkshop.on.ca/cfmx/edu/core.cfm?p=modView.cfm&navID=modView&L=1&modID=32&c=3&CFID=220732&CFTOKEN=81383760&jsessionid=5tOGLVMhhjMA0RgR68_EoZa
Media Literacy Clearinghouse
http://www.frankwbaker.com/advertising2.htm
Media Awareness Network (Canada)http://www.media-awareness.ca/english/index.cfm
RESOURCES
www.brandchannel.com
Full transcript