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Plan2go Strategic Plan
Transcript of Plan2go Strategic Plan
loyal corporate travel clients
as long as safety and quality are assured.
The major market driver is
innovative and cutting edge digital technology
We have global partners and can collaborate with them to achieve
Corporate travel clients will be lifelong customers and
(someone who will express their enjoyment to others) if they receive exemplary service always.
We operate in a
and the number of competitors in this market is growing at a rapid pace.
FROM OUR FOUNDER
"Our philosophy is a simple one; listen to our clients, understand their needs, deliver above expectations 100% of the time and consistently strive to improve ourselves."
Captain in Charge
UNIQUE EXECUTIVE EXPERIENCES
We think outside the square to give clients access to personalised, first class treatment.
FLEXIBILITY AND INDIVIDUALITY
To create unique experiences through user opted personalisation.
EXPERTISE AND RESPONSIVENESS
Through shared industry and technology knowledge and relationships with our partners.
RESPONSIBILITY AND SOCIAL EQUITY
With open commitment and transparency.
SUSTAINABILITY BY COMMITTING
To leaving our space in good condition for those that come after us.
Using familiar technologies and intelligent connectivity.
We are in the business to:
meet the highly individualised travel needs of companies and their people through a blend of technology and personalised service
create tailored solutions according to individual needs
provide exceptional service ensuring maximum return on business travel and event investment.
Therefore our critical success factors at Plan2go are:
quality travel and event experiences
reliable and knowledgeable staff
current and innovative website and technology
relevant and beneficial partnerships and collaborations.
Limited directors so decisions and authorisations can be made quickly
Not limited by geography, crew and clients can be based anywhere
Technology is streamlined and user based
Collaborations allow flexibility of packages and systems
Motivated, competent and well connected crew
Contemporary business model
Dedicated app - improves reach and base
Diverse (age, culture, experience) crew
Not linked to a parent company so all financial risk is internal
Reliant on technology
Intellectual property issues if staff move on
Age of company, still young and have not built up reputation
Web-based so could miss some market share
Not enough event management experience
Online customers booking own travel is increasing
Bad press associated with global disasters
Extremely competitive marketplace cost cutting, lack of quality
Systems are reliant on outsourced platforms, these can go down
Economic downturn has meant SME’s have cut travel budget
Rapid changes in technology
Market is growing not shrinking
Possible merger/partnerships with event management providers
Cross industry collaborations
Development of user based tools in conjunction with app
Growth in event industry
Sustainable partnerships and collaborations
Networking opportunities with event leaders (music industry, NFP)
Pop up opportunities at events
Products allow our footprint to increase with services
The target market of Plan2go is quite diverse. Target groups include:
Organisations with turnover of $1 million and over, who have medium-large travel needs.
Professionals with an established client base, particularly in the corporate market.
Corporations, civic groups and non-profit organisations, interested in incentives, retreats, field trips and fund raisers.
Event sponsors and coordinators, who need technology advice and solutions.
The following risks exist now and for the next five years.
Global travel trends
WELCOME TO THE PLAN2GO STRATEGIC PLAN
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