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Transcript of Chain Champion
within Food Value Chains Farmer Eater Buyer Processor Distributor
Supporting Local Family Farms
Environmental Stewardship Fair Price
True Cost of Food
Environmental Stewardship Competitive pricing
Consistency of product
Continuity of Supply Competitive Pricing
Insurance Food Safety
Continuity of supply Tool User:
•Value Chain Facilitators
(non-profits, extension, consultants, etc.)
•Value Chain “Doers” –
(producers, aggregators, processors, distributors, buyers) Primary Audience:
Value Chain Doers Objectives:
Develop understanding and shared buy-in along the value chain
Increase understanding amongst value chain “doers” of the complexity of the value chain by disentangling each of doer’s value systems
Show value chain doers finding common ground to create “win-win” situations.