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Diffusion of Innovation and Positive Deviance Approach as Solutions for Obesity

Marlon & Katie presentation of our diffusion challenge, obesity.

Katie Leath

on 24 October 2013

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Transcript of Diffusion of Innovation and Positive Deviance Approach as Solutions for Obesity

Diffusion of Innovation & the Positive Deviance Approach
The Problem
Global Prevalence of Obesity, 2008
National Obesity Prevalence, 1985-2010
Prevalence of Childhood Obesity, 2012
Arkansas Center for Health Improvement, Year Nine Assessment of Childhood and Adolescent Obesity in Arkansas (Fall 2011-Spring2012), Little Rock, AR: ACHI, November 2012
Why is this bad?
$168.4 BILLION
Second leading cause of death
Obesity Trends of Arkansas Public School Students, 2003-2013 (Grades K, 2, 4, 6, 8, & 10)
Arkansas Center for Health Improvement,Little Rock, AR: ACHI, November 2012
Attributes of Innovations
Relative Advantage
Positive Deviance Approach
In every social system there are certain individuals whose uncommon behaviors allow them to find better solutions to problems
Diffusion of Innovation Theory
How new ideas are spread through social systems.
Fitness Break
Mini workout session
Light cardio

Confetti Dip
8 oz. low moisture part skim shredded mozzarella cheese
4 oz. chopped green chilies
4 oz. chopped black olives
4 green onions, chopped
1 medium to large tomato, chopped
¼ c. cilantro, chopped
½ c. low fat or fat free Italian dressing
Mix ingredients together in medium bowl. Serve with wheat pita chips.
Success with a Solution
Solutions That Are Triable
Solutions that Reduce Complexity and Increase Compatibility
The Positive Deviance Approach
As Solutions to the Obesity Epidemic
Full transcript