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Innovation Stories of Creative Companies

Creative Commons Korea Hugh Hyung-uk Choi

Hugh Choi

on 31 May 2011

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Transcript of Innovation Stories of Creative Companies

Innovation Stories
of Creative Companies Hugh Hyung-uk Choi Part I Part I Part II 창조적 기업이란? 그리고 혁신이란? Innovator's Dilemma
Rises and Falls Innovative Break-through HDD사례 이노베이터의 딜레마 Part II Innovation Methods:
Think different and act Mass market with cheap price (‘70s)
1-hr photo kiosks (‘80)
Polaroid → instant photo → 35mm
$60 (‘97) → $0.28 (‘01) and bankrupted Instant film camera, 1947 commercialized polarizing technology, 1932 Invented roll film, 1885 The first 35mm color film, 1936 The inventor of digital camera, 1975 Steven Sasson Chester Carlson invented, 1938 Xerography Laser printer
InterPress (Postscript)
Ubiquitous computing
Distributed computing Bill English, 1970s Bob Metcalfe,1973 Alto Computer,1973 Douglas Engelbart@SRI, 1968 Adele Goldberg, Smalltalk, 1970s Charles Simonyi, 1970s DTP, 1985 John Warnock,1982 1955 World’s first transistor radio
1959 World’s first transistor TV
1968 Trinitron
1979 Walkman
1982 World’s first compact CD MDP vs. MP3P (‘93)
Memory stick vs. SD/CF (‘98)
OLED vs. LCD, PDP (‘02)
ATRAC3 vs. MP3 (‘04)
UMD vs. DVD (‘04)
SonicStage vs. iTunes (‘04)

Aibo/Curio ?
Digital Reader ?
PS3 ?
Google TV ? World's first rectangular color TV, 1963 sold to Panasonic, 1974
World's first commercial analog cellular, 1983 (MicroTek, ’89), M/S > 60%, 1993
World's first commercial digital radio, 1994
Startek, ’96,
Razor, ‘04 over 100M Financial crisis, 1995
No 1 M/S since 1998
22M / platform
Strong SCM(Best procurement) Fredrik Idestam, 1865
Over M&A by 1987
Jorma Ollila, 1992 Part II
enterprise Jetblue
TED Symbian
Ovi Store, Map(나브텍)
자아도취, 관료주의 문화, 변화와 모험 거부로 소비자 외면 노키아는, 우리의 플랫폼은 지금 불타고 있습니다.

우리는 앞으로 나아가기 위해 노력하고 있습니다. 우리의 시장 선도를 되찾을 방법을 말입니다. 우리가 2월 11일 새 전략을 공개하게 됐을 때, 이는 노키아를 변화시키기 위한 거대한 노력이 될 것입니다. 하지만 나는 또한 우리가 직면한 도전들을 직시해야 한다고 생각합니다. 함께하면 우리는 우리의 미래를 결정할 수 있습니다. - Stephen Elop Rises and falls...

Only one way is
always keep changing 저작권이 있는 이미지를 제외하고 텍스트컨텐츠에 한해 CCL을 적용합니다.
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