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Criterion Development

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Gauri Rege

on 17 October 2013

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Transcript of Criterion Development

Criterion Development
Step 1
Step 2
Step 3

Step 4

Step 5
Five step procedure
Guion (1961)

Analysis of job &/or
organisational needs
Develop measures of actual behaviours
>> relative to expected behaviours
Identification of criterion dimensions underlying such measures -
factor analysis, cluster analysis
Develop reliable measures for
each element identified.

Must have high construct validities
Determine the predictive validity of each IV for each criterion measure - one at a time.
Evaluating Criteria
How can we evaluate the
usefulness of a criterion?
The criterion must be logically related to the performance domain in question.
Management must be informed of the real benefits of using carefully developed criteria
The most relevant criterion measure may
not be the most expedient or the cheapest
Interchangeability of
objective and subjective measures
Capable of discriminating between effective and ineffective employees
*No necessary association between criterion variance and criterion relevance*
...objections may arise if measurement
of the criterion is impractical and
interferes with ongoing operations.
Ultimate Criterion
Measured Criterion
Due to Knowledge of Predictor Knowledge
Due to Group Membership
In Ratings
Random variation
Systematic criterion contamination
Criterion Equivalence
A rarity in HR research
If the correlation between criteria is less than perfect, the two are not equivalent.
Researchers treat highly correlated
criteria in several different ways
Job Performance
The Criterion Conundrum
Composite Criterion
Criterion should provide an overall measure of ''success'' of each individual.
Multiple Criterion
Measures of different variables should not be combined
Should all the measures be given the
same weight or not?
Need for careful consideration of relative importance of each criterion measure.
Gion (1961):
''The fallacy of the single criterion lies in the assumptions that everything that is to be
predicted is related too everything else that
to be predicted''
Differing Assumption
Nature of the underlying constructs represented by the respective criterion measures
Primary purpose of the validation process
Resolving the dilemma!
Investigator's objectives
The goal is to enhance
utility and understanding
Sources of Bias
Binning and Barrett (1989)
Research Design and Criterion Theory
The framework helps us
identify possible locations of the
criterion problem
Full transcript