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KFC HOLDING

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by

Rohaida Ismail

on 14 March 2013

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Transcript of KFC HOLDING

MISSION
&
VISION COLONEL'S STORY BACKGROUND MISSION
To maximise profitability, improve shareholder value and deliver sustainable growth year after year.
VISION
To be the leading integrated food services group in the Asia Pacific region based on consistent quality products and exceptional customer-focused service. Began with Colonel Harland sanders.

Reached celebrity status in 1952

Discovered his penchant for cooking when he was only 9 years old.

Franchise recipes blends of 11 herbs and spices to the rest of America. The first KFC restaurant was opened in 1973 on Jalan Tunku Abdul Rahman.

In August 1999, KFC introduced its 'Tabung Penyayang' KFC Collection Box as an extension to the Tabung Penyayang KFC Programme.

4 of KFC Restaurants are run by speech and hearing-impaired staffs that was designed to serve physically challenged individuals.

The 4 restaurants are located in Peninsular and East Malaysia. First is at Sentul Raya, in Kuala Lumpur, second is at Saujana, in Sarawak, the third is at Tanjung Aru, Sabah and 4th Johor. KFC HOLDINGS NAME : DATO SRI UMMI ROHAIDA BT DATO HAJI ISMAIL AGE : 28 YEARS OLD BACKGROUND OF EDUCATION :
BACHELOR DEGREE in ACCOUNTING from UNIVERSITY of EDINBURGH
ASSOCIATION OF CHARTERED CERTIFIED ACCOUNTANTS , UNITED KINGDOM POSITION/TITLE : EXECUTIVE CHAIRMAN OF KFC HOLDING
:HOLDS DIRECTORSHIP IN SEVERAL
LIMITED COMPANIES DATE APPOINTED TO THE BOARD : MAY 2007 EXPERIENCE OF WORKS :
STATE SECRETARY OF SELANGOR
SENIOR MANAGER ACCOUNTANT OF MAYBANK YEARS OF SERVICES : 5 YEARS KFC HOLDINGS NAME : DATIN SERI SYAFARINA IZWANIE BT HAJI JAMIL AGE : 27 YEARS OLD BACKGROUND OF EDUCATION :
MASTERS DEGREE IN ECONOMICS STUDIES, NEW YORK UNIVERSITY , USA
BACHELOR OF ECONOMICS (HONS.) DEGREE OF UNIVERSITY MALAYA POSITION IN KFC HOLDINGS : EXECUTIVE VICE
CHAIRMAN EXPERIENCE OF WORKS :
EXECUTIVE CHAIRMAN OF PEMBINAAN LIMBONGAN SETIA BHD.
CHIEF EXECUTIVE IN KUMPULAN PRASARANA RAKYAT PAHANG SDN BHD DATE APPOINTED TO THE BOARD : JANUARY 2008 YEARS OF SERVICES : 4 YEARS KFC HOLDINGS NAME : PUAN SRI NOR LAILATUL NAJIHAH BT DATO AZMI AGE : 26 YEARS OLD BACKGROUND OF EDUCATION :
BACHELOR OF ARTS (Hons.),DEGREE FROM UNIVERSITY MALAYA
CERTIFICATE IN LOCAL GOVERNMENT FROM LOCAL AUTONOMY COLLEGE, TOKYO, JAPAN YAM Tengku Sulaiman Shah Alhaj Ibni Almarhum Sultan Salahuddin Abdul Aziz Shah Alhaj
Independent Non Executive Director Hassim bin Baba
Independent Non
Executive Director Kua Hwee Sim
Independent Non Executive Director Ahamad bin Mohamad
Deputy Chairman
Non Independent Non
Executive Director Dato' Hj Ayub bin Mion
Chairman
Independent Non Executive Director Datuk Ismee bin Ismail
Non Independent Non
Executive Director Datin Paduka Siti Sa’diah binti Sheikh Bakir
Non Independent Non Executive Director Tan Sri Dato' Dr Yahya
bin Awang
Independent Non
Executive Director Jamaludin bin Md Ali
Managing Director DATE APPOINTED TO THE BOARD : FEBRUARY 2009 JOB EXPERIENCES : MALAYAN BANKING AS TRAINEE OFFICER
INTERNATIONAL FUND MANAGER IN PERMODALAN NASIONAL BERHAD
MANAGING DIRECTOR OF PELABURAN JOHOR BERHAD YEARS OF SERVICES : 4 YEARS POSITION OF TITLES : MANAGING DIRECTOR OF KFC HOLDINGS introduce the sales of chicken and chicken-based products through a network of company-owned, air-conditioned stores - chicken boutiques.
Kedai Ayamas chain markets HALAL, high quality branded chicken that is hygienically processed and packed in the Company's own plants.
Ayamas retail chain was the first in the country to offer a delicious array of chicken roasters and light chicken-based snacks.
The first convenience store was opened at Seapark on 29 April 1988
Extra services :-
voucher
full moon package
mobile truck
catering package
meal for occasions Especially for Malaysians

we took it upon ourselves to create a selection of food that would make Malaysia proud on the international scene. Kentucky Nuggets, for example, was conceived in Malaysia and then found its way to KFC worldwide.

"Meals on Wheels" was also developed in Malaysia. It was created for the purpose of bringing great tasting chicken to places where a KFC Restaurant might not be available.

something really special for the younger customers because they are integral part of our lives. So, the KFC Kids' Chicky Club was developed exclusively for kids. Even 'Chicky', KFC's mascot, takes an active interest in all the KFC Kids' Chicky Club activities.

We wanted to give every child something they can look forward to as a treat every weekend or on any special occasion. 1996, first restaurant in Bukit Jambul, Penang under the brand name Deli Ayamas, later changed to Rasa Gourmet Restaurants
restaurant concept to sell Roasters with a combination of Asian and Western
sides dishes.
All the food served is certified Halal and freshly prepared daily.
2007,Rasa Ayamas restaurants was renamed as RasaMas Restaurants.
The main objective for the name change is to disassociate RasaMas from the mother brand Ayamas.
By disassociating it with Ayamas, it detaches itself from being known as a restaurant serving only chicken based products thus creating a larger potential or opportunity for the restaurant to offer other products than Roasters RESPONSIBILITY TOWARDS KFC HOLDING :
Reviewing and adopting a strategic plan for the Company.
Overseeing the conduct of the Company’s business to evaluate whether the business is being properly managed. RESPONSIBILITY TOWARDS KFC HOLDING :
) Identifying principal risks and ensure the implementation of appropriate systems to manage these risks.
To review and evaluate the quality of service provided by the external auditors . RESPONSIBILITY TOWARDS KFC HOLDING :
) Developing and implementing an investor relation programme or shareholder communications policy for the Company.
To report to the Board on the significant activities and development of the Group as highlighted in the external/internal audit reports
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