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How to conduct an effective interview

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Justin Kang

on 18 January 2014

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Transcript of How to conduct an effective interview

How to conduct an effective interview
Pay attention !
Prepare !
How to prepare an effective questions
1) Prepare an open-ended question :
ex) begin with “How?” “What?” “Where?” “When?” “Why?”
they encourage expanded answers which are necessary to produce an accurate interview

2) No conversation stoppers
ex) double-barreled (even tripled-barreled) questions

they provide a chance avoid the question interviewees want to ignore

3) Shorter questions are better than longer ones.

4) Maximum three to four questions.
1. Wait, do not rush to fill it.

2. Acknowledge their response by..
ex) making eye contact, smiling, nodding, and simple
"yes" or "no" to show you are listening

3. Capture how people talk.

all of these skills will make people fell comfortable enough to open up and draw good answers
1.How journalists can become better interviewers | Poynter.. (n.d.). Poynter. Retrieved December 18, 2013, from http://www.poynter.org/how-­‐tos/newsgathering-­‐storytelling/chip-­‐on-­‐your-­‐ shoulder/205518/how-­‐journalists-­‐can-­‐become-­‐better-­‐interviewers/

2.How to conduct an interview. (n.d.). How to conduct an interview. Retrieved December 17, 2013, from http://stringers.media.mit.edu/interview.htm

3.How to: get the most from your interview technique. (n.d.). Journalism jobs (media, editorial), news for journalists. Retrieved December 18, 2013, from http://www.journalism.co.uk/skills/how-­‐to-­‐get-­‐the-­‐most-­‐from-­‐your-­‐interview-­‐ technique/s7/a542573/

4.Media Helping Media. (n.d.). 20 interviewing tips for journalists. Retrieved December 18, 2013, from http://www.mediahelpingmedia.org/training-­‐resources/journalism-­‐basics/475-­‐20-­‐ interviewing-­‐tips-­‐for-­‐journalists

5.simple journalist techniques. (n.d.). matadornetwork. Retrieved December 18, 2013, from http://matadornetwork.com/bnt/13-­‐simple-­‐journalist-­‐techniques-­‐for-­‐effective-­‐ interviews/?utm_expid=8247293-­‐ 3.YKhh2ExPQWqWFkefUNnluA.0&utm_referrer=https%3A%2F%2Fwww.google.co.kr%2 F

1. TAVIS SMILEY | How to Get More From Your Subjects | PBS. (2009, June 17). YouTube. Retrieved December 18, 2013, from
Be polite!

1. Give a interviewee your name and contact.

2. Maintain eye contact until the end of the interview.

3. Always say thank you at the end of the interview.
*no matter how difficult the* interviewee has been

Edit based on facts!
1. After interview, find a quiet place to review your notes.

2. Do not take answers out of context.

3. Always cite the source.

4. Listen to the recording, and study yourself. Be the best interviewer you can be.
Set the tone!
1. Dress up appropriately for the interviewee.

ex) power suit to interview the CEO of a bank
casual to interview a 7 years-old competition winner

2. Be clear and precise with your questions.

3. If the interviewee is not happy with their own answer, do not give them a second chance
*UNLESS there is a factual error*
How to conduct an effective note
1. No abbreviations for words. It will be hard to understand after you go home and edit.

2. Underline or put stars alongside quotes which seemed impressive.
ex) one star for a good quote, two stars for a very good one

Brief Introduction
1. Call in advance to make an appointment

2. Research in advance on the person or topic to interview

3. Prepare questions in advance and bring them with note-pad
*Refer to them but NEVER show to the interviewee*
4. Bring a tape recorder

*get the permission to use it from the interviewee*
*bring extra batteries*
by, Justin, Jason
Interview to article integration skills
Brief Introduction
Choose a Perspective
An interview can be written from three different basic perspectives.

1. Literal: Questions, and slightly rephrased answers
Ex) Q: Jason, where do you live? A: I live in Gangnam

2. Hybrid: No questions, and combined narrative statements with direct quotes
Ex) Jason is content with where he is living right now. "I love Gangnam"

3. Narrative: Description of what the interviewee says in third person.
Ex) I ask Jason about where he is living and he tells me he loves Gangnam
* The literal perspective suits best for a personal interview, the narrative perspective suits * best for an article that gets many information about a certain topic from the interview part
Rephrase the answers
Rephrase half sentences, unspoken words, and sudden changes of topic to make the interview readable.

* Rephrase as much as you like, but don't change the massage *
Rephrase sentences to make it fit to preferred style of writing, until there is no reason to complain about his/her message being changed
Make it Attractive
Article should persuade people to read your interview article.

There must be quotes in the following elements of the article

Interview title
photo captions
The lead of the article can be more telling by ending it with a quote.
How to make it attractive and exciting?
you need to do a little risk-taking with each of the four elements below that make up a attraction
1. Picture:
Instead of showing just a boring head shot of the person being interviewed, tell the person you are interviewing to send in a full body paragraph, or tell the person to have a goofy expression on the face.

2. Questions:
Instead of typical interview questions, ask questions that are intriguing, or lead the interviewee to reveal an interesting bit of information

Ex) Instead of asking "I heard you are tall", ask, " I heard you blocked Shaquil O'neal

3. Answers:
Interesting answers from the person you are interviewing are more helpful for writing article. Sometimes, you need to keep asking same question in a different number of of ways until you get an interesting answer

4. Structure:
Instead of having a boring logical sequence, you need to start and end strong. Use the most provocative questions and answers to be featured at the beginning and at the end.

Ex) It is more appealing to let the reader know your famous person wears white underwear in the middle of the interview

1. http://www.communicationabc.com/how-to-write-an-interview-article/

2. http://www.awaionline.com/2008/10/how-to-write-an-exciting-interview/

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