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Social Exchange Theory

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RYan Conklin

on 1 April 2014

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Transcript of Social Exchange Theory

Theory Concepts
Think about relationships in economic terms

Explains social change and stability as a process of negotiated exchanges of rewards between parties

Seek/continue relationships where rewards are greater than or equal to the costs

We are all in relationships for profit
The Break Up
Social Exchange Theory
(precieved profit)
Rewards – Cost = Outcome
We leave relationships when we no longer perceive them as profitable
- nice place to live, clothes, money
- emotional support, companionship
Personal attraction
Social acceptance
Social approval
Instrumental services
Respect/ prestige
Blau's 6
Intrinsic rewards
Extrinsic rewards

-undesirable outcomes such as loss of
reward or punishment.
e.g. (unpleasant work or emotional pain)
Blau's 3
cost types:
- time and effort to developing a skill used to reward others
Direct costs
- resources given in exchange for something else
- loss of reward
The Break Up
- an individual that is in the position to carry out his or her own will despite resistance
- is the result on an unequal exchange and an individual has a desired resource.

-like other benefits offered affections that are
given too freely decrease in values
If the costs of seeking and maintaining an intimate relationship are too great or the pay offs not worth the effort, we may decide to withdraw
Adler, Ronald, and Russell Proctor II. Looking Out Looking In. 11th. Thomson Learning, Inc., 2007. 271.

Blau, P., (1964) Exchange and Power in Social Life, John Wiley&Sons

Turner, L., & West, R. (2006).Perspectives on family communication. 3rd. New York, NY: The McGraw-Hill Companies, Inc.

Rewards – Cost = Outcome
Full transcript