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VAM: Innovative Campaigns 3-13-18

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Clare Jordan

on 11 April 2018

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Transcript of VAM: Innovative Campaigns 3-13-18

Innovative Campaigns
VAM: Innovative Campaigns
Changing Tides:
Fundraising --> Philanthropy
Charity --> Social Impact
Nonprofit --> Social Sector
Case for Support
Campaign Materials
Inviting Leadership
Engaging Leaders
Sharing the Vision
Thinking Big
Consensus Building
Comprehensive Campaigns
Allan Burrows, CapDev
Brandon Gregory, National D-Day Memorial Foundation
Campaign Concepts
Campaign Communications
Campaign Champions & Cheerleaders
Facts First
March 13, 2018
giving steadily increasing
online giving growth
rise in socially responsible investing
62% 52%
women give more
millennials give differently
Full transcript