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Effective Emails in Sales & Recruitment

A repository of Emails you can use
by

Bill Behn

on 20 August 2014

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Transcript of Effective Emails in Sales & Recruitment

Nsight Training: Effective Emails in the Sales & Recruitment Process
Sales
**FIRST EMAIL TO CLIENT WITH JOB POSTING ON LINE**


Dear Joe:

I see that you are presently looking for an AP specialist. While you and I have not spoken just yet, my firm, Brittenford Staffing, is the only GP-Focused accounting and finance staffing firm in the mid Atlantic. What that must pass our proprietary Dynamics GP assessment and are vetted under a context of accounting and Dynamics GP.

In the DC market, unemployment for accounting professionals is very low, so our commitment to never waver on quality, using our accounting systems-focused SMART methodology, is more important than ever.

I have attached the resume of Sara Jones. She has three years of Dynamics GP experience and high volume, full-cycle AP experience. And, she can start immediately.

If you prefer to wait and see if you can find someone on your own, I certainly can appreciate that. If you like, once you have identified a few candidates through your own efforts, we would be happy to have them take our on-line GP assessment at no cost to you. These assessments will give you a good understanding of the prospective employee’s skill set and help you make an informed choice. We have assessments for AP, AR and General Ledger/Reporting.

In the meantime, let’s talk. Call me now to discuss or I’ll give you a call later this afternoon to properly introduce myself and our firm and see how we can work together.

Thanks,


**EMAIL FOLLOW UP TO FIRST VOICEMAIL #1**

John:

As a follow up to my voicemail, let me state the obvious: Your people are your best asset. Yet, when we have a full staff and work is getting done, we don’t think about it. Not until we have turnover or work is piling up that we have to think about staffing.

That’s why we created Altico Financial Staffing, the only Dynamics GP focused accounting staffing firm in Boston area. Everything we do is under a context of Dynamics GP. From selection to interviewing to reference checking, our entire context is your system. In fact, candidates don’t even get invited in to meet with our experts until they pass our on-line GP assessment. No one else does this and we are committed that our clients rethink how they look at staffing.

Call me if you have a need or just want to hear more about how we do things. Heck, you can even take a shot at our GP assessment yourself! Either way, I’ll make sure I follow up with a phone call to discuss how our way of doing things can make life at work a little less challenging.

Best regards,

**EMAIL FOLLOW UP TO VOICEMAIL #2**



Kevin:

As a follow up to my Voicemail, we are the only Dynamics NAV- focused accounting and finance staffing firm in Houston.

This is certainly a niche service offering, but an important one to our NAV clients. As you can imagine, our goal is to know every NAV user & company in the metro area...that includes you. I'll be following up with a phone call in a week or two. The purpose of that call will be to further introduce the service and help you understand why it makes sense to consider using us for all your accounting department staffing needs.

Until then, here is my contact information. Please give us a call should you have a staffing need or just want to learn more about the way we do things.

Thanks,

Bill

**EMAIL FOLLOW UP TO VOICEMAIL #3**


Hi Jen – I’m following up on my voicemail from earlier today.

As I mentioned, we do accounting and finance staffing here at Brittenford, but we do it differently. Everything we do is under a context of Deltek Vision. From a candidate perspective, each must pass our proprietary online Deltek Vision assessment before we invite them in for a face-to-face meeting. As it relates to our clients like you, we make sure to understand how you use your system, what add-on systems you use, and the specific types of candidate you look for, so that when you do have a staffing need, we are your best resource and our pre-qualified candidates arrive ready to be productive.

We’ve had excellent feedback from other Deltek companies in the area and I know we will be an excellent resource for you, too. Here is my contact information below. Take a look at your schedule and let’s find 15 minutes for me to come out and show you our methodology in person.

Thanks again and I look forward to hearing from you!

Recruiting
Client Timekeeping Email
Employee Timekeeping Email
**RESPONSE TO CLIENT AFTER FIRST CONVERSATION; CLIENT HAD FEE QUESTIONS**

Hello Kim:

Thanks for taking a couple minutes out of your day to let me introduce our services to you. Just to reiterate, we specialize in GP focused accounting & finance staffing. Our company is designed to be an extended asset and tool for companies like yours.

• With regards to direct hires, there is usually a 20-25% fee, mainly depending on the specifications of the position.

• With temporary hires it is a little bit different, as the fee is even more primarily based on the scope of the vacant position, qualifications you are seeking, etc. Generally, it is a fluid case by case situation, and we can discuss with you more in the future. Rest assured, even though our methodology is new, our pricing model falls within industry standards.

I'll be following-up with you in the next couple of days with regards to this, and to clear up any questions you may have from your end. In the meantime, please do not hesitate to reach out to me. I have also attached a brief breakdown on how our staffing methodology works. I look forward to connecting with you in the near future.

Thanks!

**EMAIL FOLLOW UP TO VOICEMAIL #4**

Hi Joe:

Following up on my Voicemail, we are the only Dynamics GP- focused accounting and finance staffing firm in Chicago.

This is certainly a niche service offering, but an important one to our GP clients. As you can imagine, our goal is to know every GP user & company in the metro area...that includes you. I'll be following up with a phone call in a week or two if I do not hear anything from you beforehand. The purpose of that call will be to further introduce our service and better acquaint you with why it makes great business sense to consider using us for all your accounting & finance department staffing needs.

Until then, my contact information is below, along with an informative link for you to follow underneath. Please give us a call should you have a staffing need or just want to learn more about our methodology.

Candidate Email to start process
What to Attach to an Email?
5 Rules of Effective Email Communication
Don't over communicate via email
Before sending, ask yourself if it's necessary.

Whenever possible, deliver bad news in person or at least on the phone. This will allow you to communicate with empathy, compassion and understanding.
Make good use of Subject Lines
Bad Example: Resume for your open position

Good Example: Resume | John Smith | Deltek | Available Now
Keep messages clear and brief
Don't try to communicate six ideas in one email.
If you must, use bullet points.
Be Polite
Close emails with "Regards" or "All the best" or "Yours sincerely", whatever is appropriate

Check, and double check, your tone
Remember, emails have no assisting body language.
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