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Copy of UNIQLO 五力分析

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HUNG WEIHSIANG

on 6 January 2014

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Transcript of Copy of UNIQLO 五力分析

FIVE FORCES
五力分析

五力分析
總結
4.消費者的議價能力
UNIQLO 消費者易價能力
1.現有競爭者的威脅
3.供應商的議價能力
2. 潛在競爭者的威脅
UNIQLO 新進入者的威脅
5. 替代品或服務的威脅
UNIQLO 供應商的議價能力
UNIQLO 競爭者的威脅
第二組補充
王勇盛、莊峻瑋、翁佩姍、洪偉翔

UNIQLO 替代品的威脅
謝謝聆聽
延伸的對立態勢
Full transcript