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JH Propaganda Presentation
Transcript of JH Propaganda Presentation
What is it?
Is intended to make
us accept or approve
at the evidence.
something or want
to do something. Most of the propaganda devices utilize emotion and avoid critical thinking.
Everybody is doing it.
This technique reinforces
people's natural desire
to be on the winning side.
Invoke some type of
feeling; words and
images that affect
The use of well-known, respected people to endorse a product or service. A celebrity praises the product. If the famous person believes the product is acceptable, the the idea is the consmers (Us) will believe the product is OK.
Transfer technique uses words and ideas with positive connotations to suggest that positive qualities should be associated with this product, matter, or person.
is an every day person or people
that sell a product.
Suggesting that association with a person or
product can make you special or rich.
Links a person or idea
to a negative image.
- Wants the viewer
to reject the idea
Guess the Propaganda?