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Over The Top Technology Talkshow
ahmad iqbalon 18 August 2014
Transcript of Over The Top Technology Talkshow
Media Penetration in Urban Indonesia* 2009-2012
(Percent of Population)
Mobile Activities of Mobile of Mobile Internet Users in Urban Indonesia,* Q1 2012
(Percent of Respondents)
Access social network sites-Facebook/Linkedin
Look up content or search for information
Download Free Applications
Send photos taken with camera phone to family/friends
Download or view personal photos
Play or stream online music
Note: ages 15-50; in the past month; *Bandung, Botabek, Denpasar, Jakarta, Makassar, Medan, Palembang, Semarang, Surabaya and Yogyakarta
Source: Yahoo! and TNS," Net Index - Indonesia," June 27, 2012
LET'S TALK ABOUT OVER THE TOP TECHNOLOGY
What is Over The Top Technology (OTT)?
Over The Top service is broadband delivery of messaging, video and audio without a multiple system operator being involved in the control or distribution of the content itself.
It can be accessed through internet connected devices such as PCs, laptops, tablets, smartphones, set-top boxes, Smart TVs and gaming consoles
THREAT & OPPORTUNITY
OTT application, services and contents will cause Telco's traditional SMS and Voice services revenue declining
Users enjoy to shift their behavior; choosing a wide range of IM apps such BBM, Skype, Facebook, Twitter, Gtalk, etc.
Carriers will loose control of the traffic and revenue from the combined voice, video, instant messaging traffic over IP
Carriers can increase their revenue stream from OTT data services
Carriers can enriching their variants data plan to customers to boost revenue stream
Carriers can leverage the wider capabilities of smartphones and other gadgets to increase data traffic with OTT services to boost revenue stream
Open internet Experience directly to Customers
Rich of New contents, applications and Services base on Internet/IP
Worldwide Coverage with Roaming Experience ( mVOIP)
OTT KEY SUCCESS
BWA Technology ( 4G/LTE ) and Gadgets Development
Enterprise & BYOD Comm
Video and Voice Call
Application and Game
Regulators enforce network neutrality, promote openness and lack of discrimination
Regulators have blocked some OTT services such as Skype/VOIP and web content. In China, YouTube and Facebook are also blocked.
Regulators enforce network neutrality, OTT players are categorized as ASP and CP in convergence licensing
OTT is not yet regulated. Government has target to launch Draft of Ministry decision by about OTT services in the end of 2013
Internet Users in Urban Indonesia,* 2009-2012
(Percent of Respondents)
OTT BUSINESS IN INDONESIA
Technology Impact Towards OTT
BWA - LTE - IP Technology
HIGH INTERNET SPEED
QUAD PLAY SERVICES
HIGH DEFINITION SERVICES