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Five functions of packaging

Marketing project first hour

Lauren Brown

on 26 April 2010

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Transcript of Five functions of packaging

Double click anywhere & add an idea The Five Functions of Packaging 2)Product Containment 1) Product Identity 3)Protection of the Product 4)Stacking and Storage Company logo and product name Specific flavors that go together Stacked on store shelves Plastic wrappers surrounding the hard candy Then it's placed in a cardboard box to keep them together Plastic wrappers to keep them dry 5)Protection during transport In a carboard box inside of another
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