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Educated Change Week 22 ~Grad week 24 The role of business in pursuing sustainable consumption and production

How can business contribute to the pursuit of sustainability Should we treat this contribution with a degree of skepticism
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Educated Change Ltd

on 14 March 2013

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Transcript of Educated Change Week 22 ~Grad week 24 The role of business in pursuing sustainable consumption and production

Business The role of business in pursuing sustainable consumption and production & the issue of ‘Greenwashing’ Implications of Challenges to SCP for Business
How Business can Contribute to SCP
The Caveat of Greenwashing http://www.guardian.co.uk/environment/cif-green/2010/jan/28/brazilian-beef-greenwash http://www.guardian.co.uk/uk/2005/oct/18/bse.foodanddrink http://www.guardian.co.uk/environment/video/2009/may/31/brazil-amazon-deforestation Heat, beat and treat Sin of the Hidden Trade-Off: e.g. “Energy-efficient” electronics that contain hazardous materials. 998 products or 57% of all environmental claims committed this Sin. Sin of Lesser of Two Evils: e.g. Organic cigarettes or “environmentally friendly” pesticides, This occurred in 17 products or 1% of environmental claims. Sin of Fibbing: e.g. Products falsely claiming to be certified by an internationally recognized environmental standard like EcoLogo, Energy Star or Green Seal. Found in 10 products or less than 1% of environmental claims. Sin of Irrelevance: e.g. Products claiming to be CFC-free, even though CFCs were banned 20 years ago. This Sin was seen in 78 products and 4% of environmental claims. Sin of Vagueness: e.g. Products claiming to be 100% natural when many naturally-occurring substances are hazardous, like arsenic and formaldehyde. Seen in 196 products or 11% of environmental claims. Sin of No Proof: e.g. Shampoos claiming to be “certified organic,” but with no verifiable certification. 454 products and 26% of environmental claims committed this Sin. “Six Sins of Greenwashing.” Oral B
17 min of charge for 1 min of use
Plastic, package and disposal Your next Job http;//www.educatedchange.com headng http://www.urgentevoke.com/ 5 Things SCP and recycled when it is killing you
product recall
short term change packaging
research other solutions non cardboard
meet government to discuss the issue to produce a joint statement with other cereal companies
sell refillable sachets eco-refills
temporarily recall the boxes
carry out own tests
costs passed onto suppliers
press release
improve the lining to prevent the seepage of contaminates into the the plastic packages
spend more money into research into why this issue is of concern now
change the compostion of the box and source the materials used
remove newpapers from the recycling process
reduce the shelf life of the product @educatedc Your Grade and exam
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