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FACEBOOK

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by

Tracy Green

on 12 April 2014

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Transcript of FACEBOOK

FACEBOOK
Mark Zuckerberg
Zuckerberg
is the chairman and chief executive of Facebook, Inc.
Eduardo Saverin
Saverin is one of the
co-founders
of Facebook.
Dustin Moskovitz
Moskovitz is the
world's youngest self-made billionaire
on the basis of his 7.7% share in Facebook valued at $6.8 billion.
Political Impact
2008 Facebook teams with ABC to allow users to give live feedback about debates
US Politics on Facebook App
Egyptian Revolution
Cracks down on Gun Laws
What Has Facebook Done Well?
Facebook has mastered the art of building features that demand attention and speak to emotions that extend beyond a single country or demographic.
For a site with nearly 500 million members, Facebook does a great job of listening to user feedback and making changes when it deems them appropriate.
They have stayed true to their vision of making the world more open.

Best way to connect across long distances
Health Impact
Many profiles display alcohol or substance abuse
35.7% of underage college students profiles displayed alcohol
Forum for support and safety information during a crisis
Valuable aid for crime solving
Facebook Envy
33% of people were more dissatisfied with their lives after visiting Facebook
College students feel worse about their own lives following increase of amount of time spent on Facebook
Revolutionized Brand Engagement
Social Media ad revenue will reach $11 billion by 2017
Sean Parker
Parker is an American entrepreneur who cofounded the file-sharing computer service Napster and served as the first president of Facebook.
Zuckerberg is a modern day version of
Steve Jobs
. Visionary, but ruthless in his quest for market domination.
As of February 2014, his net worth is estimated to be
$ 31.6 billion
.
In true Silicon Valley fashion, Zuckerberg's success is highly dependent on
"pirating" innovation
from others and incorporating it into his master plan.
Parker is a modern day The Woz
(Steve Wozniak)
, an innovative visionary who's creative vision is widely credited with guiding Facebook from a minor player in social networking to a cultural revolution.
Parker's net worth was estimated to be US$2.1 billion
Saverin, along with Zuckerberg, financed the costs for the website operations for
thefacebook.com
for the first few months after its launch in February 2004.
Saverin owns >5% of Facebook stock, valued at over
$3.3 billion
.
Saverin is one of several
"casualties"
of Zuckerberg's ruthless domination.
Moskovitz, along with Eduardo Saverin, were
roommates with Zuckerberg
at the inception of the Facebook concept.
Moskovitz was
the first CTO
of Facebook and currently serves in an advisory status to CEO Zuckerberg.
Command and Control
Innovative
Laissez-faire
Servant
The Mistakes of Facebook
According to the Federal Trade Commission, Facebook has made the following mistakes:
In December 2009, Facebook changed its website so certain information that users may have designated as private – such as their Friends List – was made public. They didn’t warn users that this change was coming, or get their approval in advance.
Facebook represented that third-party apps that users’ installed would have access only to user information that they needed to operate. In fact, the apps could access nearly all of users’ personal data – data the apps didn’t need.
True Blood, American Idol, Top Gear
ABC News, Washington Post, Financial Times
945 Million Mobile Users
757 Million Daily Users
81% outside of US. and Canada
Half of those who don't use Facebook live with
somebody that does
1.23 Billion Users as of Dec 2013
Can be a cause of isolation and antisocial tendencies
Can lead to higher sources of divorce and infidelity
FaceBook Today
available in 70 languages, 75% of the users are outside of united states.

1.23 billion monthly active users
Mistakes continued....
Facebook told users they could restrict sharing of data to limited audiences – for example with “Friends Only.” However, selecting “Friends Only” did not prevent their information from being shared with third-party applications their friends used.
It promised users that it would not share their personal information with advertisers, but it did.
Facebook claimed that when users deactivated or deleted their accounts, their photos and videos would not be accessible. However, Facebook allowed access to the content, even after users had deactivated or deleted their accounts.

Questions?
Name
FaceBook History
Jan 11, 2004 FaceBook launched, Within 24 hours, 1,200 Harvard student sign up.
And after one month, over half of the undergraduate population had a profile

By June, sites were availabe for about 30 campuses,
and 150,000 students sign up.
Investment History
2004, First private investment from Peter Theil (PayPal) $500,000, 10.2% of the company
2005, Accel Partners agreed to make a $12.7 million venture capital investment
2006, serious talks between Facebook and Yahoo! took place concerning acquisition of Facebook, with prices reaching as high as $1 billion.
On October 24, 2007, Microsoft purchased a 1.6% share of Facebook for $240 million, giving Facebook a total implied value of around $15 billion
As of today, Facebook’s enterprise value is 148.16Billion


August 2009, Facebook acquired the real-time news aggregator site FriendFeed
April of 2012, Facebook made a huge splash in the market by acquiring Instagram for approximately $1 billion dollars
Feb of 2014, Facebook acquired WhatsApp for $19 billion dollars
Mar of 2014, acquired Oculus VR for $2 Billion dollars
Acquisitions
The most generous American philanthropists
In 2013, donated 18 million shares of Facebook stock
Valued at more than $970 million, to a Silicon Valley non-profit in December.
Before Facebook--
Coursematch and FaceMash.

The predecessor to Facebook, Facemash was opened on October 28, 2003.
FaceBook History
Full transcript