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Journal Article Analysis

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by

Carolyn Playdon

on 3 February 2015

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Transcript of Journal Article Analysis

Purpose of Article
Research Methodolgy
- Directly from children
- Ethnographic work
- Natural Environment
- Ethical
Sample Data Collection Method
Location:
- Formal
- Informal
Two factors for choosing participation
Informal interview
Conversational facilitator
Analysis Techniques
Ethical principles are used during the analysis
Analysed manually using process of template analysis
List of codes represented the data collected
Mannell and Kleiber's work was taken into account
Journal Article Analysis
Hannah Kaup - Alexandra DeGrande
Emily Vaughan - Carolyn Playdon

Findings
What elements were missed?
> Sample size/description:
- Total of 35 children; 21 girls and 14 boys, ages 5-7 during the period 2001-2009
- UK residents, including mixed ethnicity and mixed family groupings (nuclear families # = 18; step-families # = 8; divorced parents # = 6; single parent families # = 3)
- Different parts of social hierarchy of the British population
> Shared with parents
> Template analysis
Leisure-Travel
Socialization Agents
Consumerism
Parents
- Four primary influences on children and their perceived leisure experience
1. Family
2. Media
3. Peers
4. School
- Why is this important?
Potential Limitations
1. Demographic
2. Questions Asked
Changing the direction of leisure organization's marketing
Leisure services providers must begin to think from the perspective of the customer's psychic needs rather than from the organization’s static features
Move from thinking about products as tangible goods or a service; the true product of the experience economy is people
By wrapping core products in successive layers of experience, they are establishing memories and building lasting relationships with people who also happen to purchase their products and services
Questions?
Full transcript