Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Sociology Pres: Collective Behavior and Social Movements

No description

Grace Hyde

on 24 November 2016

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Sociology Pres: Collective Behavior and Social Movements

Collective Behavior and Social Movements

By: Brianni Hyde, Areli Sutherland, Christopher Tillet, Valentine Coc, Herbin Oh and Izel Nicholas

Panic and Mass Hysteria
Resource-Mobilization Theory
a form of collective behavior in which people in one place react to threat or other stimulus with irrational, frantic, and often self-destructive behavior
Mass Hysteria/Moral Panic
- a form of dispersed collective behavior in which people react to a real or imagined event with irrational and even frantic fear
Collective behavior is the activity involving a large number of people that is unplanned, often controversial, and sometimes dangerous.

Disaster- an event, generally unexpected, that causes extensive harm to people and damage to property
Natural Disasters- occur naturally, e.g. floods, hurricanes, and earthquakes
Technological Disasters- caused by a failure to control technology, e.g. oil spills
Intentional Disasters- deliberately harming others, e.g. genocide, terrorist attacks, and war
Resource Mobilization Theory
Structural-Strain Theory
Political-Economic Theory
Social Movements
Social Movement- an organized activity that encourages or discourages social change, e.g. the Gay Rights movement has won legal changes in numerous cities, forbidding discrimination on sexual orientation, allowing gay marriage, but like any social movement there is also a counter-movement by people who want to limit social acceptance of homosexuality.
In today's society almost every important public issue gives rise to social movement wanting change and a counter-movement resisting it.
Gender and Social Movements
New Social Movement Theory
Social Movements and Social Change
Social Movements: Looking Ahead

Riot: a social eruption that is highly emotional, violent, and undirected. Usually have no clear goal.
Types of Social Movements
Alternative Social Movements- least threatening, help certain people alter their lives, e.g. Promise Keepers
Redemptive Social Movements- help certain people redeem their lives, e.g. Alcoholic Anonymous
Reformative Social Movements- limited social change for everyone, e.g. Multiculturalism
Revolutionary Social Movements- extreme transformation of an entire society, e.g. left-wing Communist party pushing for government control of the entire economy
CONTAGION THEORY: Le Bon's theory that crowds have a hypnotic influence on their members.
CONVERGENCE THEORY: states that crowd behavior comes from the particular people who join in, not the the crowd itself.
EMERGENT-NORM THEORY: Developed by Ralph Turner and Lewis Killian. Says that if similar interests draw people into a crowd, distinctive pattens of behavior may emerge.
Claims Making
Mass behavior: collective behavior among people spread over a wide geographic area.
Claims Making- the process of trying to convince the public and public officials of the importance of joining a social movement to address a particular issue.
For many years, gender has been a viewed upon in the United States.
Traditional ideas say that men tend to take part in public life more than women do.
Though some women have been successful in overcoming movement's gender barriers
including the abolitionist and feminist movement in the U.S.
Movements like these have helped our society to reduce the differences between genders.
Rumor: unconfirmed information that people spread informally, often by word of mouth. They have three main characteristics:
1. Thrive in a climate of uncertainty.
2. They are unstable.
3. They are difficult to stop.
Gossip: rumor about people's personal affairs. It interests only a small cjrcle if people who know a particular person.
-Communities use gossip to have social control.
- Used to put people down and raise people's own standing as social "insiders".
Explaining Social Movements
Deprivation Theory
Mass-Society Theory
Public Opinion: Widespread attitudes about controversial issues.
-Examples: global warming, air pollution, health
care, etc.
-Not everyone's opinion carries the same weight.
Propaganda: Information presented with the intention of shaping public opinion, used mush by political leaders. It is utilized to sway people toward our own point of view.
Fashion: a social pattern favored by a large number of people. Can be seen through people's taste in clothes, music, cars and sometimes ideas in politics.
Many artist identify with their roots.
"I'm still Jenny from the block."
Fad: an unconventional social pattern that people embrace briefly but enthusiastically. (Crazes)
Social movements have giving us social changes. Because of social movements we now live different then how people used to live. Social changes give us better ways to live. For example, a century ago workers and others fought for:
Child labor in factories
Limit working hours
Make the workplace safer
Establish worker's right s to bargain collectivelly with employers
Social Movements are more likely to increase for three reasons...
In this presentation, we will explore collective behavior, including crowd behavior, rumor and gossip, panics, disasters, and social movement.
Presentation Overview

Protest should increase as women, African American, gay people and other historically marginalized categories of our population gain a greater political voice.
At a global level, the technology of the Information Revolution means that anyone with a television or a personal computer can be well informed about political events, often as soon as the happen.
New technology and the emerging global economy mean that social movements are now uniting people throughout the entire world.
Relative Deprivation- a perceived disadvantage arising from some specific comparison
People experiencing relative deprivation begin social movements. The social movement is a means of seeking change that brings participants greater benefits.
The success of or failure of social movement depends largely on resources available to it. The extent to opposition within the large society is also important.
People who lack established social ties are mobilized into social movements. Periods of social breakdown are likely to spawn social movements. The social movement gives members a sense of belonging and social participation.
People come together because of their shared concern about the inability of society to operate as they believe it should. The growth of the social movement reflects many factors, including the belief in in its legitimacy and some precipitating events that provoke actions.
People unite to address the societal ills caused by capitalism, including unemployment, poverty ans lack of health care. Social movements are necessary because a capitalist economy inevitable fails to meet people's basic needs
People who join social movements are motivated by quality of life issues, not necessarily economic concerns. New social movements arise in response to expansion of the mass media and new information techmology.
Social Movements are intentional and long-lasting. Several theories explain why several social movements occur.

Collective Behavior
A m
is a highly emotional crowd that pursues a violent or destructive goal.

Lynching in U.S.
Mob in Belize?
Ferguson riot (USA)
Riots in Belize
Modern Social Movements
Belize Territorial Volunteers
Full transcript