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Social Networks and Situation in Ukraine

A Practical Application of Social Networks Theory to Situation in Ukraine

Tanya Erofeeva

on 21 March 2014

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Transcript of Social Networks and Situation in Ukraine

Social Networks
Situation in Ukraine
by Tatiana Erofeeva
University of Alberta
MACT program, COMM506
A Practical Application of Theory
March 2014
Instructor: Dr. Milberry
Image Credits: Keepscases
The whole population of Earth can be described in terms of social networks.
Numerous dense clusters
Structural holes
S curve:
in social networks
Few early adopters
Tipping point
Charles Kadushin:
"Tipping point occurs when an idea “takes off” and needs no further stimulation from outside forces."
Malcolm Gladwell:
"The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire."
Numerous followers.
Idea is widely adopted.
Tipping point
through the lens
of social networks theory
November 2013
November, 21st
- Ukrainian government decree suspended preparations for signing of the association agreement with the EU.

Same day:
peaceful protests in Kyiv and Lviv*.
Image Credits: DixonD
November, 30th
- Ukrainian government dispersed the protesters in Kiyv.
* majority of protesters:
young city dwellers
December 2013
The protesters reoccupy the square and clash with police. First takeovers of administrative buildings in Kyiv. Rallies in different Unkrainian cities.
New demands: resignation of government
Image Credits: Alexandra (Nessa) Gnatoush
January 2014
New rallies.
Government introduces new anti-protest laws. Violent protests intensify.
New takeovers of administrative buildings, this time also in regions.
First victims.
February 2014
Further escalation of the conflict.
Protesters occupy numerous administrative buildings in Kyiv and make an assault on arms depot in Lviv.
A lot of victims from both sides of the conflict. First attempts to negotiate.
Image Credits: Mstyslav Chernov (1) and Facebook magazine "Glagol" (2)
Image Credits: Mstyslav Chernov
Snipers on Institutskaya street.

The protests continue despite the signed agreement.
22th of February
- protesters occupy administration buildings in the city center again. New demand: immediate resignation of president.

Exogenous factor
Strong support of Euromaidan ideas

Changes in public policies in accordance with protesters' demands
All key positions in new government are occupied by protests’ leaders.
People are shocked.
All is well that ends well?
Protests and marches against new government in southeastern regions of Ukraine.

Sevastopol and Republic of Crimea declare independence from Ukraine.
Image Credits: Andrew Butko

Southeastern regions: Russian-speaking majority
Image Credits: Yerevanci
Geographical propinquity
Network structure
Highly clustered social network
Kadushin, C. (2012).
Understanding Social Networks: Theories, concepts, and findings.
New York: Oxford University Press.
Gladwell, M. (2002).
Tipping Point: How Little Things Can Make a Big Difference.
Turtleback Books.
Other sources:
Music Credits:

"Revolve" by cinematrik (Creative Commons Licence).
Retrieved from: http://ccmixter.org/files/hisboyelroy/430
Евромайдан. (n.d.). In
. Retrieved March 19, 2014 from http://ru.wikipedia.org/wiki/Евромайдан
Euromaidan. (n.d.). In
. Retrieved March 19, 2014 from http://en.wikipedia.org/wiki/Euromaidan
Euromaïdan. (n.d.). In
. Retrieved March 19, 2014 from http://fr.wikipedia.org/wiki/Euromaïdan
Kissinger, H. (2014). How the Ukraine crisis ends. The Washington Post. Retrieved March 12, 2014, from http://www.washingtonpost.com/opinions/henry-kissinger-to-settle-the-ukraine-crisis-start-at-the-end/2014/03/05/46dad868-a496-11e3-8466-d34c451760b9_story.html
Schuler, D. (2014). The Ukraine crisis in three maps. Outside the Beltway website. Retrieved March 14, 2014, from http://www.outsidethebeltway.com/the-ukraine-crisis-in-three-maps/
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