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Transcript of Estrella Damm
Opportunities offered by Mediterranean countries
Their quality of life
A group of countries which, at that time, were living the giddy days of modernism.
Spring of 1872
Companyia d'explotacions energètiques SL
Aguas de San Martín de Veri SA
Alfil Logistics SA
Agora Europa SA
Damm Innovation SL
El Túria (València)
Estrella d'Àfrica (Ceuta)
Estrella de Levante SA (Múrcia)
La Alhambra SA (Granada)
Cerveses Asociades SA (El Prat del Llobregat)
SA Balear de cervezas (Mallorca)
La Bohemia SA
The evolution of the bottle
Serra de Tramuntana, 2012
Leo Messi, 2009
Cobi, Barcelona 1992
Lana del Rey
Love of Lesbian
Antiga fàbrica Damm
Low national presence
Importance in Catalonia
80% of the market
Not external promotions
Poorly differentiated product
More external promotions
Catalan political situation