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Huffington Post Social Media Critique

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Caitlin Puffenberger

on 28 January 2013

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Transcript of Huffington Post Social Media Critique

Dana Carlson, Emily Satchell and Caitlin Puffenberger Huffington Post Social Media Critique + started 2005 as liberal news outlet
+ online only
+ won Pulitzer Prize 2012 for series on wounded veterans
+ over 1,000 stories posted per day
+ major social media presence - 1.4 million Facebook referrals per day What is the Huffington Post? + Twitter What social media are they using? Content Twitter Facebook + politics
+ entertainment + current events
+ human interest + Facebook + Google+ + Pinterest + apps for iPad, iPhone, Android and Blackberry devices Pros:
+ variety
+ consistency
+ targeting
+ engaging posts Cons:
+ over-posting
+ repetition Wrap Up
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