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Industrial Design Process - Design Thinking
Transcript of Industrial Design Process - Design Thinking
creative & innovative
sensitive to problems
robust design process
decision making skills
ability to percieve things differently
high level of visual sensitivity
Creativity should feed into design.
Design is the opposite of complacency and being too happy with things the way they are
Ability to put to together different things in order to deliver value.
Is a divergent thinking process which involves breaking out of established patterns in order to look at things in a different way
Traditional thinking is based on pattern-recognition
Design thinking is based on pattern-creation
Judgment thinking, the desired output is truth or apparent truth. For design thinking, the output is value.
'what-can- be,' not more of 'what-is.'
"Value is to design as truth is to logic.
For logical thinking, certainty is essential.
For design thinking, possibility is essential.
Logical thinking likes to work with facts.
Design thinking has to work with perception.
Design is very much more than just problem-solving."
hands-on with materials and process through
interaction in vendors and suppliers on a regular basis
end user is the reference for primary decision making
until its gets really awkward
Quick market Intelligence
Techno - Economic Viability
Design Ratio (DR)
2D/3D layout & schematics
Sketches & Hand Rendering
Color, Material & Finishes
Photo Realistic Renderings
3D Surface Design
CAD Models of Internal components, Design Detailing
Fitment & Layout
Parting lines, Parts & Assembly
Evaluation of Design
Optimization of Parts
Assembly & Fitment
Hardware, BOM & Costing
Analysis & Evaluation
3D CAD data for tooling
Mark 1 Prototype
Validation & Refinement
Color & Finish Finalization
Mark 2 Prototype
Compliance to Standards
step back &
Get to the root cause of the problem
hey ! this is worth taking up !
why this way ?
hey ! got an idea ?
lateral thinking to mine out design opportunities
opportunity may come in from the least expected corner
listen more than talk
our process is a little different
Product Validation and Production