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Event Management

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by

Ahmed Eldeeb

on 27 May 2011

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Transcript of Event Management

The venue Players Recruitment Critical Path Analysis MARKETING
FOCUSED ON
PLAYERS RECRUITMENT MEETING WITH
THE 6 SECONDARY
SCHOOLS UNI CLUBS &
SOCIETIES
IDENTIFIED MARKETING
DELIVERED SPEACH IN
THE CLASSROOMS INTERNAL
COMPETITIONS ORGANISED APPLICATION FORMS
DIRECTLY DELIVERED MARKETING
DELIVERED 30 PLAYERS FROM
SECONDARY SCHOOLS 30 PLAYERS FROM
UNIVERSITIES PLAYERS
DISCLAIMER 60 PLAYERS
ENGAGED INSURANCES EQUIPMENTS
ORDERED DRINKS & FOOD
FOR FREE
ARRANGED PRICES Mission, Aims & Objectives defined INTERVIEWS
WITH ALL
POTENTIAL
VOLUNTEERS Volunteers Management Critical Path Analysis POTENTIALSPORT CLUBSAND CULTURALORGANISATIONS/ SOCIETIES IDENTIFIED INVITATION
TO JOIN THE
EVENT SENT KIOSK + FEE KIOSK + VOLUNTEERS SAFETY
MEETING WITH
AUTHORITIES NUMBER OF
VOLUNTEERS
NEEDED DECIDED FOOD & DRINKS
FOR FREE
ARRANGED EQUIPMENT FOR
VOLUNTEERS
ORDERED CRB
CHECKED ROLES &
RESPONSIBILITIES
DEFINED CONTRACTS
SIGNED BRIEFING & TRAINING SESSION AT THE STADIUM VENUE
LIAISON LOGISTICS
PLANNED Our mission To enhance the importance of health and wellbeing in young people challenging their creative and team working skills through activities involving arts and sports together. The
Content WHAT?
A challenge between 6 different teams of 10 people combining sportive and artistic contests in 6 different activities challenges. Young representatives of local sport clubs and arts organizations will introduce the games and have the opportunity to encourage the audience to join their institutional activities. Divided in teams the players will then prove both, their creative and athletic skills, improving their self-confidence and collaborative tasks. Teams will be judge from from a panel of experts. The winning team, which will have proved good sportive performances, high creativity and team working skills, will receive free tickets to the Olympics Games. WHO?
11-21 years old people as participants and main part of the audience WHERE?

Abbey Stadium
of Cambridge WHEN?

2-3 June 2012 Budget draft . Venue liaison City Council permission approved Safety meeting held September 2011 Meeting with schools held Facilities agreements signed . Sposors agreements Venue insurence Grants applications . Risk assessment . Budget defined . Activities programmed Marketing focused on players . Scheduling of the main event Transportation agreements signed Maps & signatures made Schools competition held March 2012 . Schools' 30 winners Recruitment of players 60 players recruited Players equipment ordered Players insurances Parents disclaimers Checking and liaising with all parents Volunteers recruitment Roles & responsibilities Volunteers meeting held CRB checked Licences, insurances & safety . Stallholders recruitment Stallholders agreements Volunteers contracts Budget review Finance Infrastructure ordered Logistics VIP greetings . Volunteers management Clubs & Cultural organisations invited Volunteers briefing & training Marketing plan Tickets on sale Setting up Event 2, 3 June 2012 MENS SANA IN CORPORE SANO A sound mind in a sound body Aims raising awareness of the importance of the sports, arts, health and wellbeing; extolling the values of friendship, excellence and respect; Increasing young people participation in physical and cultural activities; generating positive legacy in terms of increased capacity, social cohesion and enhanced community identity; Olympic values and themes we want to share Objectives Inspire young people with the Olympics values. Improve young people team-working skills and self confidence Connecting youth with the Games. Increase the attendance to sport clubs and cultural activities. Strengthening ties between the Cambridge community, universities and schools. Offering quality volunteering opportunities. SWOT ANALYSIS Licences and Permissions • Stadium
- Only United Football Club’s permission

• Park
- City Council permission
- Permises Licence for Entertainment??

• Refreshment
- Stallholders’ proof of legal standards

• Children
- CRB checked
- Parent permission Roles & Responsibilities The venue Theme health site at the park Good transport access
Rubbish disposal defined
Water and electricity provided
Time restrictions: 2 days, selling 9am - 6pm LICENCES no No alcohol
No late night refreshment IN-HOUSE or OUTSOURCED? Outsourced to a variety of stallholders Advertised in Cambridge
Application criteria: Legal standards, Children, No alcohol
Assessed according to: Quality, Health & Safety
Contracts: they will pay us a fee (25£/day) retaining all their income FREE FOOD & DRINK for players and for our volunteers We will pay for it
There will be a voucher system
There will not be separated areas for them to eat SAFETY Stallholders need to proof legal standards documents Refreshments Marketing plan – Target groups Marketing – Key messages Players STUDENTS FAMILIES If you are active, unquiet, restless or anxious.... you must be here!

Prove your team-working skills and win free tickets for the Olympics Games! Do you enjoy sports? Do you enjoy arts? Imagine them together, in the same place, at the same time? ...come to find out! Stadium is not just for football soccer or rugby! Enjoy its openness to families!

Facilities for your comfort! Expenditure Budget
Full transcript