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What is Prezi, really? And how to create a really good one?

Keynote talk at Login 2011 conference in Vilnius for 3000+ audience
by

Adam Somlai-Fischer

on 7 March 2014

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Transcript of What is Prezi, really? And how to create a really good one?

Reading direction
Use arrows
Frames
Frames are not just circles
If it's good, you can intuitively get around without a path too
Prelude
There are many kinds of presentations
Where prezi excells is
create
engaging
visual
to understand
and discuss
memorable
preach
mezmerize
meetings
church
politicians
discuss
Write Keywords
Move around
Scale around
I can only say 1 line
Overview
Overview to Understand
Feel right at home, create frames, and fill out like a paper/slide/page
we like to
fill out pages
we like to
fill out pages
we like to
fill out pages
Fill out
Structure
You know when on a whiteboard
You have 10 things
And you start to think...
Maybe the last 3 here
really belong
together,
yes, it's
iterative
Add Pictures
Throw in
Option
Foundation
Progress
Future
Option
Casual relations
Casual relations
Casual relations
Casual relations
Main topic
details
details
Income
Expense
if you need to:
focus!
yes, it's
iterative too
Press this button
Do squint test
Chaos
Boxes
Spatial narrative
typical 1st prezi
many same sized items
rotated around randomly
like a slideshow with spinn transition effect
blah
blah
blah
blah
blah
blah
blah
blah
blah
blah
blah
blah
Order
Order
Order
TITLE
Order
Order
Order
Order
Order
What?
You need both:
Structure
FLow
Like a floor plan
Makes sense on overview
Narrative
Storytelling
You want to be here
Thread
Classic
classic
classic
classic
Remember foundation?
and progress?
and future?
How to create a great Prezi
yes, it's iterative
that is a frame in prezi
There is structure
but its not a story, there is no narrative
About making the audience follow, believe.

Not about discussing and exploring
so i think we can use a tool,
which helps in all scenarios...
like on a whiteboard...
or during a brainstorming...
or like how some use mind maps...
texts, to find, than express relations
if your prezi looks like this, please work a little more, scale up main points, place subtopics into larger frames, etc...
Creativity
Art
Innovation
hacking everything to
create new things
Prezi
Success!
Startup
communication
Create!
Cans
Venice
Cat wall building
shown in Beijing, Monterrey, Riga, Lancaster, Rijeka, Amsterdam, Dortmund, Sao Paolo
with Usman Haque and Bengt Sjolen
2.5M people use prezi
SF - BUD office
50 people by dec
very active...
space to create ideas
Kitchen Budapest
www.kibu.hu
TED.com
Idea: 50 lines of code

prezi.com today: 100.000 lines of code
our culture
not quite our culture
change the world
get rich fast
power is a mean
power is a goal
entrepreneur
Do everything needed,
find the best people fast
Prezi
values
2001
MONOLOGUE
Please observe,
:
~
...
FRUSTRALOGUE
Why don't you do it?
More left!
No, its the red one
Its black.
“Hi,

I am a partner at Sunstone Capital in Copenhagen, Denmark, and I have been following your developments over the last couple of months. I was wondering where you are located and if you are fully funded – and in that case by who. If you have time for a chat I would be happy to learn some more about your plans.

Regards
Christian”
Founders
Method
Company
culture
venture capital
EU funding?
no way.
why should we learn late that our product makes no market sense...
i did this with peter sandor nagy in barcelona in 2001
prezi meeting
:)
:)
:)
with BENGT SJÖLÉN
Concept:
Painting from reflections
Car Mirrors
Are you creative?
Helmets
Toys
Product
its one canvas. but with zoom, we add lots of spacefor your ideas. and keep the overview. no-TOC.
Writing in space
immersive
Zoom?
with Bengt Sjölén, Usman Haque, Reorient team, and others...
Would you like to be more creative?
Adam Somlai-Fischer
Prezi.com founder,
Head of Design
take apart
rearrange
remix
combine
creative process is...
http://www.youtube.com/watch?v=TK6gbn9Bx80
Tokyo
Belgium
Paris
Venice
Newcastle
Sweden, Norway, Mexico, Hungary
Riga
Tokyo
Amsterdam
Berlin
Lancaster
Monterrey
Beijing
Dortmund
shuffle & mix ideas
TED
...more how you start and think
zzz
We Help People
Share Ideas
We Encourage
Beauty
Curiosity is a Goal,
not a Means
We Interact with
our Surroundings
We Criticize,
Learn from Mistakes,
and Avoid Blame
We Listen
Simplicity is Easy,
but Hard
We Admire Monkeys,
Joan of Arc, and
Jean-Luc Picard
We Keep
our Promises
Most presentations end up on meetings where they are used to understand and discuss ideas
test new ideas
remixing
2005
No, I'm not creative....
Yeah I am creative!
?!? You said creative....
tools matter.
tools impose method...
but more later....
and be more creative
this is where you get REALLY creative
Full transcript