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Starbucks Presentation

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by

Ethel Asberry

on 23 June 2014

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Transcript of Starbucks Presentation

Timeline of Starbucks Corporation
1971
1987
1992
1996
Team Comcept
STARBUCKS Co.
Starbucks Statistics
Starbucks International
"To inspire and nurture the human spirit, one person, one cup - one neighborhood at a time"
Starbucks External Communication
The
Starbucks
Brand
Income Statement:
Revenue: 13.66B
Net Income: 1.434B
17,651 Starbucks locations worldwide.
- Branding Color Elements

-"Wholesome, comforting, personal"

- Personal Touch

- My Starbucks Rewards

- Expanding the Brand
Internal Communication
We’re called partners, because it’s not just a job, it’s our passion. Together, we embrace diversity to create a place where each of us can be ourselves. We always treat each other with respect and dignity. And we hold each other to that standard.
Facebook
Twitter
Job Opportunities
Starbucks lingo
Wi-Fi
Social Media
Eco
Friendly
Starbucks
Moby Dick
by
Herman Melville
Starbucks History
Starbucks Name
First Starbucks
Howard Shultz, CEO
Starbucks goes International
Starbucks LOGO
Total stores: 17,651* (as of July 1, 2012)
Q & A
2. What is the name of the largest cup size offered at Starbucks?
1.Who is the CEO of Starbucks Corporation (First and last name)?
3. From which novel did the name "Starbucks" come from?
Went Public
Instagram
248 pictures
1.2 million followers
#starbucks 488,964
#starbuckslife
#starbuckslove
#starbucksaddict
#starbuckscoffee
Breakdowns:
Breakthroughs:
The world's top
Coffee
Retailer!
137,000 Employees
87,00o Drink Combos
Trenta = Human Stomach
40 Million Customers/week
Misspelling customers names
Remake Your Drink
Sales/stock decline (2009)
Global Success
The Global Environment
Community/International Involvment
- Career Options

-"Your Special Blend"

- Community Outreach
App
YouTube Channel
Full transcript