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Planning: The Foundation of Successful Management
Transcript of Planning: The Foundation of Successful Management
done by middle managers for the
next 6-24 months
The Foundation of Successful Management
mission & vision
Planning & Strategic
control the stratege
implement the strategic plns
Planning & Uncertainty
coping with uncertainty by formulating future courses of action to achieved specified results
setting goals and deciding how to achieve them
what is our reason for being?
done by top managers for the next 1-5 years
goal action plans
what do we want to become
done by first line managers
for the next 1-52 weeks
then the tactical and
expert at producing and selling narrowly defined products
focus on developing new products and in seeking out new markets, rather than waiting for things to happen
let other organizations take the risks of product development and marketing and then imitate what seems to work best
make adjustments only when finally forced to by environmental pressures
Four Basic Strategy Types
businesses are continuously cycling through decisions about three kinds of business problems
Maryam Al Yami