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FMC

1
by

J O'Donnell

on 14 April 2010

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Transcript of FMC

Who are First Medical Communications? We’re a local company with global reach through our international affiliation with Chandler Chicco Companies (CCC) the world’s largest independent healthcare public relations agency Our team has a wealth of OTC and specialist medical expertise, with a strong portfolio of therapeutic knowledge and medical contacts which include patient advocates, high profile physicians and medical professionals We rapidly grew into an award-winning agency, building a strong reputation in all areas of healthcare - evident in the clients that come to us and those that stay with us Don't Just Take our Word for it... 2009 Irish Healthcare Awards
Winner of the Best General Practice Project
Winner of the Best Educational Meeting
2009 Allianz Business to Arts Awards
Winner Best use of Creativity
2009 PRCA Awards for Excellence
Commended in Best Consumer Healthcare category
2008 Irish Healthcare Awards
Winner of the Best Consumer Health Campaign
Winner of the Best Educational Meeting
2007 PRCA Awards for Excellence
Commended in Best Consumer Healthcare category
2006 PRCA Awards for Excellence
Winner of the Best Media Relations
Winner of the Best Charity /Not-for-Profit
Because we offer you all the skills and media contacts of a large agency, combined with the flexibility and attentiveness of a small company Why is First Medical Different? Unrivalled in-house media experience and journalistic knowledge both medical press and lay
By leveraging our great media relationships to impact your campaign By calling on our extensive ‘black book’ of opinion leaders and experts to add weight to your key messages By focusing on delivering the best results for you, and NOT watching the clock as we do it What do we do? Talking to the media:
Media training
Corporate reputation and issues management
Medical writing, copywriting and scriptwriting
Public awareness campaigning
Lifecycle communication and product positioning strategies Adding creative flair:
Creative design and production
Innovative media material development
Integrating new media tools
Bringing the right people together:
Focus group management
Event management and conference
Product launch
Industry and competitor intelligence research
Internal communications
Market access initiatives
Regulatory arena consulting
Getting people on board:
Key opinion leader identification, development and profiling
Medical education programmes for healthcare professionals
Patient advocacy and communications
Who do we Work with?
Full transcript