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Principles of Design

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by

Jacqueline Hendrickson

on 5 September 2013

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Transcript of Principles of Design

EMPHASIS
Asymmetrical balance occurs when the two halves of an image, split on either the vertical or horizontal axis, compliment each other.
Emphasis is used to create the center of interest or focal point within a piece of art. A focal point is an area where the eye tends to center. It is the focus of the viewer's attention!
RHYTHM
ASYMMETRICAL BALANCE
BALANCE
Balance in art is visual equilibrium, and relates to our physiological and physical sense of balance. A balanced composition results in visual stability.
SYMMETRICAL BALANCE
Symmetrical balance occurs when the two halves of an image, split on either the vertical or horizontal axis, mirror each other.
SIZE
COMPLEXITY
CONTRAST
Contrast is the difference between
elements
used to create emphasis within a composition.
COLOR
SIZE

Rhythm can be described as the visual flow created by a pattern; it directs the eye as it moves through space by creating a path. The presence of rhythm creates
movement
in a composition.
VALUE
UNITY
Together
ELEMENTS OF ART
LINE
SHAPE
COLOR
VALUE
FORM
TEXTURE
When elements are used in a harmonious manner unity is created. Unity can be achieved by using elements that are similar and by grouping them.
DESTINATION REACHED
PRINCIPLES OF DESIGN
Emphasis
Contrast
Rhythm & Movement
Balance
Unity/Variety

Variety is used to combine different elements unexpectedly in one composition. This principle makes things interesting!
VARIETY
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