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Joshua Kemp

on 20 May 2013

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Transcript of Powerade

The Coca-Cola Company's: Powerade
by: Marc Palamores and Joshua Kemp

5th Period What is Powerade? Powerade is an sports-enhanced energy drink that gives athletes better performence, stamina, and agility. Products Coca-Cola offers more than 600 brands of products in more than 200 countries worldwide.

The Coca-Cola Company also produces a number of other soft drinks including: Barq’s, Coca-Cola, DASANI, Cr Pepper, Fanta, FUZE, Hi-C, Mello Yello, Minute Maid, NESTEA, Sprite, and many more. History Powerade was introduced 1988 and made a grand entrance being the first energy drink to become the official sports drink of the Olympic Games held in Seoul.

In 2001, Powerade improved on its formula by adding different vitamins to increase metabolism.

In 2002, Powerade updated its logo to new sports-grip bottles. History In 2007, Coca-Cola bought Glacéau, the owner of VitaminWater and SmartWater

In 2008, Powerade created a zero-calorie sports drink with many electrolytes and no carbohydrates, Fun Facts Powerade vending machines can be seen in the "Enter the Matrix" video game.

LeBron James is an official spokesperson of Powerade.

Powerade has discontinued over 20 different flavors

A normal bottle contains 8 fl oz. and 80 calories

” Products of Today's Market The flavors available in the United States are:
•Mountain Berry Blast (Initially titled Mountain Blast)
•Fruit Punch
•Lemon Lime
•Sour Melon (Initially titled Green Squall)
•White Cherry (Initially titled Arctic Shatter)
•Strawberry Lemonade Products of Today's Market
Coca-Colas Cocnlusion The Coca-Cola Company manufactures a large assortment of beverages and owns the majority of the beverage market. Coca-Cola are trying to own a larger chunk of the uncarbonated drink market.
Powerade was only created 30 years ago, but it is the second leading sports drink in the world. Powerade contains vitamins and electrolytes needed to refuel athletes. As their slogan states “Sport is what you make it,” so go make your hard work count and buy a bottle of Powerade.
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