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ANES 18 03 2010

Intervento di Massimo Giordani al convegno ANES del 18 marzo 2010
by

Massimo Giordani

on 5 April 2012

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Transcript of ANES 18 03 2010

Atomi e bit verso nuove frontiere Trend emergenti:
dai social network alla connettività mobile Carta + digitale, dai QR Code alla realtà incrementata Digital Rights Management:
la chiave per la distribuzione digitale dei contenuti
Valutare l'efficacia della comunicazione:
dalle analitiche al neuromarketing La situazione della pubblicità Massimo Giordani
m.giordani@timeandmind.com

ANES
18 marzo 2010
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