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Aspire Dental

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Manitoba/Ontario Prezi

on 4 October 2016

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Transcript of Aspire Dental

Source: The Infinite Dial 2014 - Edison Research / Triton Digital
Source: GEO Technologies, Feb 2014
Weekly Reach for 18+
Radio 90%
TV 86%
Internet 79%
Newspaper 55%
Radio ads can drive more traffic to your website
62% of adults 18+ say a radio commercial prompted them to visit a website in the past six months. 40% of adults visiting the website to learn more purchased the product.
Source: Edison Research/Tridon Digital, adults 18+ 2014
Canadians stream radio
online and on mobile,
and they listen to radio
while on the internet.
24% of Canadians listen
to radio while they are online.

Source: ENS Media
According to Stats Canada,
the average Canadian spends 63 minutes
a day in their car commuting to and from work. That does not include time in the car for
driving kids to soccer, shopping, driving to entertainment/sports venues and other errands.

Source: Numeris RTS Canada DFall 2014
Why Radio and Online?
Full transcript