Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Social Media Success
Transcript of Social Media Success
of Marketing We used to know everybody we did business with.
Remember the local grocer and his family?
Then came corporate "messaging" and "position statements."
It was easy to hide lousy products behind a slick brand. Now, we're all back at the town bazaar, sharing stories
and doing business with the people our friends told us to visit. Do you get it? It's About:
Let other people talk about you.
Let customers 'opt in' to marketing messages.
Make the connection first, the sale second.
Long term focus.
It's NOT About:
Bulldozing People with Marketing Messages
"Set it and Forget It"
Short Term, Quick Fix Get Some Focus:
- Tell Stories
- Add Value
The Two Key Factors for Online Success
(yes, only two).... Who is your ideal customer? The BEST Products and Services= Constant Improvement
Essential Social Media Foundation:
A Listening Station your name company name competitors product names / event names industry keywords Your Social Media HQ SEO by Andy Hayes
MD, Travel Online Partners