Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Evolution of Spain's Tourist Brand
Transcript of Evolution of Spain's Tourist Brand
The LOGO is born
Creativity was kitsch and not very attractive, but...
Who doesn't remember the claim!
The beginnings: Patronato Nacional de Turismo
After the Civil War... a black hole
not too subtle...
After the sun-hungry
No recall, 0 awareness...
What were we doing wrong?
A little twist