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Trends and Consumerism in Health Care

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Brittiny Ayers-Duran

on 4 December 2013

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Transcript of Trends and Consumerism in Health Care

Trends and Consumerism in Health Care
Future Trends
Consumerism and Wellness
Brittiny Ayers-Duran, Sonia Candia, Michelle Inman, Ilana Ledbetter
HCS/ 465
December 3, 2013
Erich Widemark

Future Trends
Neuman, W. L. (2009). Understanding research. Boston, MA: Pearson Education.
Neutens, J.J., & Rubinson, L. (2010). Research techniques for the health sciences (4th ed.). San Francisco, CA: Pearson Benjamin Cummings.
Sharon, C. W., & Tacker, L., C.E.B.S. (2010). The power of integrating consumerism and wellness. Benefits Quarterly, 26(1), 7-11. Retrieved from http://search.proquest.com/docview/194936774?accountid=35812
The Power of Integrating Consumerism and Wellness
"One aspect in our troubling economy... is the growing number of employers implementing consumer-driven health (CDH) plans and wellness programs" (Sharon & Tracker, 2010).
***Healthcare costs are rising****
Contributions to rising costs
Poor lifestyle choices
Aging population
Expensive Technology, and Drugs
Over treatment

4,001 healthcare consumers surveyed
Holistic healthcare
More information about choosing healthcare
Health and wellness information
8,000 employees located in 100 locations across the country.
Consumer Driven Health plans implemented
70% chose CDHP
Manufacturing Company
Total Executive Support
Trainings for Human Resource Leaders
Employee trainings/ in all languages
Medical costs went down
1. Financial motivation
2. Health plan information
3. Health management
4. Consumer involvement
Consumer Healthcare Strategies
This study was both reliable and valid to the article, bringing studies, and data that are pertinent to integrating consumerism and wellness programs
Counts, measures
Operationalized values
Quantifiable coding
Quantitative data
Statistical data
Field notes
Official statistics
Personal documents
Subjects’ own words
Quantitative Aspects
"While the company has accomplished much, its leadership realizes there is much more to do to improve the ability of employees to make value-based health care purchasing decisions, improve their health and better manage their chronic conditions" (Sharon & Tracker, 2010).
The Power of Integrating Consumerism and Wellness
Future Trends
Comments/ Questions?
Percentages in case study
70% enrollment
Consolidation of plans: 47 to 17
Health assessment participation 74% of covered employees
Generic prescription utilization is 60%
70% of the employees earn financial incentives for healthy choices
Insufficient Data
No real numbers
Statements without supporting evidence
“The risk index of high-cost claimants is declining”
“Preventative care utilization is increasing”
“Medical cost increases for the past three years have been in the low-single digits”
Combine consumerism and wellness programs
Consumers need to become keener navigators and patients
Learn how to effectively research both professionally and personally
Promote healthier lifestyles through motivation and commitment
Improvements: Consumers and Providers
Current Trends Pave the Road to Future Trends
Analysis of data collected from reliable and valid research studies will help guide physicians on which drugs and procedures are most effective.

The Affordable Care Act requirements for electronic records will create more data to analyze and interpret consumerism.

Evolving Technology research methods joined with data analysis can help pave the path to the next frontier in understanding health care trends and consumerism.
Consumer-Driven Health Plan and Wellness Programs

Participant Behavior Consumerism Seeks to Change

Fundamental Factors of Consumer Focused Health Strategy
Defining "Broad-Based" Consumerism
Value purchasing

Improved health

Chronic condition management.
Designing a Successful Consumer-Focused Health Care Program
Financial motivation
Health plan information
Health management
Consumer involvement
Consumer-focused health care communications should be:
Frequent and consistent
Clear and concise
Delivered to employees through multiple media
Targeted to reach diverse populations of employees.
Sharon, C. W., & Tacker, L., C.E.B.S. (2010)
Full transcript