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RevPASH

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by

Daniela Morejón

on 7 October 2013

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Transcript of RevPASH

RevPASH
(Revenue per available seat hour)
Indicador usado para monitorear el ingreso por las ventas de A&B en un período de tiempo determinado y según los asientos disponibles
¿Cómo se calcula el RevPASH?
Dos fórmulas:
RevPASH= ingresos totales / asientos disponibles por hora
RevPASH = Porcentaje de ocupación de sillas por cheque promedio
Ejemplo
Datos del restaurante:
Capacidad: 60 pax
Horario de atención: 17h00 - 22h00 (5 horas)
Porcentaje de ocupación: 80%
Cheque promedio: $27.08

Otras medidas de desempeño
Hoteles:
TREVPAR: Es el Total Revenue Per Available Room
GOPPAR: Gross Operating Profit Per Available Room
Eventos:
• REVPAM: Es el Revenue Per Available Squuare Meter





Medidas incremento de RevPASH
Segmento de mercado claro
Mantener la constancia: Fidelidad
Redes sociales: conexión más personal con nuestros clientes
Aumentar ventas: Fomentar a mayor consumo al cliente
Disminuir en tan solo 5 minutos el tiempo que tarda una mesa en comer:
Campos de Golf:
• REVPATT: Revenue per Available Tee Time.
SPA:
• REVPATH: Revenue per available treatmente hour
Otras medidas de
desempeño
María Beatriz Cadena
Daniela Morejón
Sofía Paz
Erika Wolter
Full transcript