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Buyer: Dillards

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by

Jamie Atkins

on 28 May 2015

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Transcript of Buyer: Dillards

Buyer: Dillard's
Spring
1) The demographics for Dillard's are Well off Men and Women ages 30+
2) The brands we are using Pink Owl Apparel, Trina Turk, Tadashi Shoji, and more
SPORTSWEAR(CASUAL)
EVENING WEAR
Outfit #2
Outfit #1
Outfit #1
Outfit #2
Swimwear
Outfit #1
Outfit #2
For Our first Outfit in the Sportswear classification we have designs by Trina Turk a designer already incorporated with Dillard's.
We chose a Ferran Top, Yellow Valera shorts, and Bora Wedge Sandals also by Trina Turk
For an accessory I chose a simple bracelet by James Avery called the Spring Blossom Bangle
For the second outfit we chose designs by Pink Owl Apparel who is not featured in Dillard's, however we think they should be because it has cute apparel that could generate a younger crowd We also chose shoes by Marc Joesph who is featured in Dillard's. To accessorize we chose a gold and silver chain bracelet.
For the second outfit for Evening wear we chose a Long dress by Aidan Mattox, Adriana Papell peep toe pumps, and a bracelet by James Avery. All of these designers are featured in Dillard's.
For the second outfit for Evening wear we chose a Long dress by Tadashi Shoji, Adriana Papell ainsley sandals, and a bracelet by James Avery. All of these designers are featured in Dillard's.
http://www.dillards.com/product/Antonio-Melani-Medallion-CoverUp-Tunic_301_-1_301_505064980?df=04415597_zi_guava_peach&categoryId=652301&scrollTop=0
For the first outfit I chose a black cutout one piece by DKNY, Paired with a Antonio Melani coverup with jessica simpson sandals
For the 2nd outfit We chose A bathing suit, cover up, and shoes by Michael Kors
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