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Copy of Telling the story of a movement

NCIIA/Epicenter student ambassadors Program http://epicenter.stanford.edu/student-ambassadors-program

Hedwyg van Groenendaal

on 6 May 2013

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Transcript of Copy of Telling the story of a movement

Surprises! SURPRISE! Show... Don't Tell Character Resolution TELLING stories Climax storyboarding What's the story of YOUR movement? Pay attention to these 2 ads Stories are not about delivering information... But about connecting with your audience You need to capture your audience attention from the very beginning Let's look at the structure of stories
(a simple one) You can fit a story arc in under 1 minute... A pinch of always helps Prototype the flow of your story Post-its are great for storyboarding because you can move them around Which product do you want to buy? Story Arc Start by storytelling in innovation Start with WHY "I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories." how + why Structure of Stories (strategy + motivation) Marshall Ganz (Harvard U.) Steve Jobs' 2005 Stanford Commencement Address Nancy Duarte whole video whole video find many great talks and short clips about innovation at http://ecorner.stanford.edu Stories convey Let's look at the power of storytelling in our everyday lives... When telling the story of a movement to get people on board, you need to tell... (*) continue exploring this prezi to find more tips to create great stories What inspires you?
How is your initiative going to make a difference?
What great idea are you working on right now? challenges Elements to include in your story choices outcomes NEVER underestimate the power of storytelling! psst...click here Everbody likes to laugh... Are you lifting blocks of concrete? Or building a cathedral? use humor what's the HOOK of your story? epicenter.stanford.edu
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