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Pet Food Formulas & Forms to Please Manufacturers, Retailers

What defines the most successful pet foods & treats on the grocery shelf? What product pitfalls should R&D, marketing & manufacturers avoid? Preszler brings unique insights & expertise about pet foods in a wide variety of forms & formulas.
by

Susie Hays

on 23 November 2016

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Transcript of Pet Food Formulas & Forms to Please Manufacturers, Retailers

Purina vs. Blue Buffalo
It's All About Ingredients
and How They Are Processed.



Are you an ingredient supplier?
Do you want to participate in the $35B pet industry?
What will it take?
What do you need to know?
1. FDA/CVM
2. AAFCO
3. GRAS
4. No DSHEA
5. NASC
Are you a pet food or treat manufacturer or marketer?
Searching for new innovative ingredients?
Ideas for new products?
Pet Foods & Treats in All Their Varieties
Extruded kibble may see temperatures of 300F and pressures of 500 psi
Dry
Wet
Semi-Moist
Baked
Extruded
Molded
Refrigerated
Frozen
Pastes
Gels
Tablets
Liquids

That's the Food Science.
Remember you're feeding the doggie. That's
Nutrition Science.
What does he need?
Food needs to nourish the dog. And he should enjoy what he eats.
The food may be nourishing and delicious, but who buys it?
What are all these ingredients?
Ingredient Forms:
Fresh
Dried
Meals
By-products
Frozen
Liquids
Concentrates
Canned products may be cooked at 275F for 30 minutes
Frozen food may be held at -40F
Association of American Feed Control Officials (AAFCO)
Dog and Cat Food
Nutrient Profiles
Protein
Fat
Vitamins
Minerals
Looking for new markets?
Regulations
Claims:
Grain-free
Natural
Organic
Human-grade
Country of Origin
Non-GMO
Structure / Function
Health Benefits
Safety
Function
Claims
Efficacy
At the end of the day, we're back where we started...
Pet Food
Ingredients and Forms

Dave Preszler
Technical Director / Sr Account Mgr
HORN Animal Wellness

Ingredients Marketplace
Petfood 2.0 Market Insights

Safety.
Function.
Claims.
Efficacy.
For answers or to obtain a copy of our
A Recipe for Success: Choosing the Right Ingredients for Your Pet Foods & Treats,
Contact me anytime at:
dpreszler@ethorn.com
ethorn.com/AnimalWellness_Dave Preszler
Full transcript