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How to Leverage Search to Recruit a Sophisticated Student in a Sophisticated Market
Transcript of How to Leverage Search to Recruit a Sophisticated Student in a Sophisticated Market
3 to 8
Increased inquiries and
use Search to
applications but most
Prospects wanting to
chat before and after
their email once per week.
students using email
during their college
speak to admissions
during the enrollment
current search stats:
* Increase staff efficiencies
* Who to target
* What to say
* Funnel bloat
* Integrated technology
How to Leverage Search
to Recruit a Sophisticated Student
in a Sophisticated Market
* 114 Enrollments
* $1,450 Cost Per Enrollment
* Average ACT of
Increased to 22
* 672 Applicants
* 485 Decision
Helping our Partner Institutions target, test,
enroll mission-fit, qualified