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Copy of The Innovators: Prezi's Founding Story
Transcript of Copy of The Innovators: Prezi's Founding Story
growing up in 80's Budapest
He studied architecture, but became
He applied to study in Sweden,
where dogmas and rulers were
replaced by hacking and building
One of these presentations happened
to be watched by a mysterious figure
with innovative thoughts on his mind.
This is terrible .
His architectural skills now served a more exciting purpose:
Hundreds of cheap plastic penguin
walkie-talkies are modified to create
an interactive sound installation.
presented at the 2006 Venice Biennale
discussing contemporary architecture
These are not your everyday songbirds.
and he never looked back
started coding at an early age
on the computer built by his dad.
he would later study
and build databases at
the department of sociology
one day he was chatting over a coffee with
media critic Péter György, whose phone rang.
Sorry, I'll call you back. I'm
( it wasn't an excuse )
It made HP realize that simply talking and thinking about problems is, in fact,
...and work that
interests him a lot.
HP heard him say:
Adam went on to become a renown media-artist, presenting his projects around the globe.
So he continued researching this field,
doing a PhD about search engines and
and started sharing his
findings as a university teacher
after working as a developer for
large projects such as Origo.hu
Your idea is great, but the
technology is horrible.
You could make this into a
software that anyone can use.
And I can help you do it.
Adam and HP became friends and exchanged ideas.
Together, they founded
KIBU is a new media lab for researchers, developers and artists who get funding and technology to work together on their own experimental telecommunications projects.
...and one of KIBU's first
research projects was called
the prototype for
a zooming presentation editor
with Robin Nagy, Attila Nemes and Eszter Bircsák
the KIBU idea using a prezi prototype...
A Hungarian boy growing up in Sweden,
He was a conflicted child,
hesitating between the
working on a
'theory of everything'
He realized mobile phones could be the perfect devices for reading news and
watching videos on the go.
so he worked on the world's first
mobile phone newsreader apps
and even a mobile viewer
for TED talks.
Frustrated with the lack of medical information
available to Swedish
Peter and friends created
an award winning
Then HP met Peter on a job interview.
HP rejected the offer, but told Peter about his "zooming presentations" project and asked for some advice on building products and companies.
might this be the opportunity
to build a globally successful
company based in Hungary?
the Theory of
a documentary in PreziVision
the search for poetry in high-tech, contemporary culture.
He found slide-based presentations limiting
so he designed and built an open, zoomable canvas
to help showcase his work.
and so we come to...
On a conference,
he saw Adam use
one of his
So when he met HP he thought:
For some time, Peter
had been struggling with
the prejudice that nothing good can come out of Hungary.
to be just the
thing for Peter
(this was way before iPhones)
He became convinced
of one thing, though:
learned early on about how people
view those who are a bit different.
So he convinced HP and Adam to leave their jobs
and make zooming available for anyone
who wanted to develop and share their own ideas
Today Prezi is a renown, cash flow-positive, Hungarian-US company
...with an impressive growth curve!
prezis created daily