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Nestlé Company

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by

James Amorim

on 26 August 2014

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Transcript of Nestlé Company

Nestlé Company
History
1866
-
Anglo-Swiss Milk Company
was established by brothers George Page and Charles Page.

1866
-
Farine Lactée Henri Nestlé
was founded by Henri Nestlé.

1905
-
Nestlé
was formed by the merger of the
Anglo-Swiss Milk Company
and
Farine Lactée Henri Nestlé
.

Development
early 1900s
- Nesté was operating factories in USA, UK, Germany and Spain.

WW1 (1914 - 1918)
- Nestlé grew significantly (condensed milk and infant products).

WW2 (1939 - 1945)
- Expanding its products offers (e.g. Nescafé).

1947
- Acquired Maggi (seasonings and soups product).

1950
- Acquired Crosse & Blackwell (food product company).

1963
- Acquired Findus (frozen product).

1971
- Acquired Libby’s (food product).

1988
- Rowntree Mackintosh (confectionery product).
Nestlé is a controversial company to work in.

Its principles contrasts with its several scandals.

However, it might to offer good opportunities and facilities to its employees.
Conclusion
Name
Nestlé S.A.

Core Business
It is a Swiss Multinational Food and Beverage Company.

Location
Velvet Canton de Vaud - Switzerland.
Aerial View of Nestlé´s Corporate Headquarters Building
Mission Statement
Provide for consumers the best tasting, most nutritious choices in a wide range of food and beverages categories.
Values
High commitment to quality products and brands.

Respect of other cultures and traditions.

The Nestlé Culture
- Commitment to a strong work ethic, integrity, honesty and quality.

Summary
Introduction

General Information

Management and Leadership

Corporate Social Responsibility

Employee Benefits

Scandals

Conclusion

Management and Leadership
Personal relations based on trust and mutual respect.

Stimulate direct way of dealing with each other.

Expect a high level of tolerance for other ideas and opinions.

Decisions must be based on facts.

Strong focus in results.
Products
baby food
bottled water
breakfast cereals
coffee and tea
confectionery
Goal
Provide a general analysis about Nestlé Company's positive and negative points.
dairy products
ice cream
frozen food
pet foods
snacks
Products
Nespresso
Nescafé
Kit Kat
Smarties
Nesquik
Stouffer’s
Vittel
Maggy
Twenty-nine of Nestlé brands have annual sales about
US$1.1 billion
, including:
General Information
Recycling Commitment

Promote broad awareness

Education about Recycling

Modernize Bottle Bills

Curbside Recycling Program

Extended Producer Responsibility
Corporate Social Responsibility
Carbon Emission Reducing

Pledge not be associated with deforestation.

Commit to lowering the
GreenHouse Gas

(GHC)
emissions.

Work with farmers to improve their resilience to climate change.
Corporate Social Responsibility
Creating Shared Value

Social Program where Nestlé understand that business and communities must prosper together.
Corporate Social Responsibility
Nestlé Foundation

Support research in human nutrition with underdeveloped countries.

Research Project Results provide a basis for implementation in the community.
Corporate Social Responsibility
Corporate Social Responsibility
Nestlé Good Life Program

Group of Community Initiatives in the areas of food, health, nutrition and education.

Bring together a range of partnerships, specific programs and sponsorship activities.

Australia Institute of Sport
is the major nutrition education partnership.
Corporate Social Responsibility
Donations

Water Donation Request
gives priority to emergency situations.

Since 2008, Nestlé has donated US$1 million to find the root of honey bees is dying.
Corporate Social Responsibility
Volunteer Program

Nestlé Staff Member can spend
one paid working day
in the community.
Corporate Social Responsibility
Employee Benefits
Health and Wellness

Adoption Assistance


Scholarship Program

Nestlé University

Educational Reimbursement
The Global Water Grab

Chairman of Nestlé wrote
"...all the water on the planet... should be treated as a product..."
.

It was totally controversial regarding of Human Rights.
Scandals
The Nestlé Baby Formula Scandal

Started when
Nestlé Baby Formula
revenue was falling dramatically.

Launched a new marketing strategy focusing in Third World Countries.

"Nurses" tried to convince mothers that it was better than breast-feeding.
Scandals
Nestlé chocolate comes from children slave labor

Nestlé vice president, Jose Lopez, was asked how long the company had been using child labor. His reply was,
"For as long as we've been using cocoa"
.

But don't worry - he promised to do better.
Scandals
CORPORATE SOCIAL RESPONSIBILITY
Creating Shared Value Program

Recycling Commitment

Carbon Emission Reducing

Foundation

Nestle Good Life Program

Donations

Volunteer Program
Full transcript