Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

McPhail Travel - Sept. 2017

Lena
by

Manitoba/Ontario Prezi

on 1 June 2018

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of McPhail Travel - Sept. 2017

What we can do for you.
Over 60% of Canadians own a smart phone.

Average adult spends about 86 hours/month or 2.8 hours/day on their smartphone.
Add in Mobile Browsing...
Over 1,200 downloads since May 2017 Launch!
9
McPhail Travel
BIG CITY SERVICE
WITH SMALL TOWN ATTENTION

Sell your services today
Differentiate your business/service
Generate new customers
Expand your demographics
Build your brand awareness
How McPhail Travel Services can...
S.W.O.T.

Knowledgeable, helpful and experienced staff
Destination wedding and honeymoon, group tour, cruise, and individual or dual excursion specialists

Strengths:
Lack of name awareness
Stigma that online booking is less expensive

Weaknesses:
Opportunities:
Increase group tours
Farmers traveling in winter
European summer travel
Cruises
Las Vegas

Competition (online and other agencies)

Threats
Disposable Income:
$3,500.00
Furniture
Furnace
Deck
We are not trying to create a market for your product.
Advertising
Advertising
We are trying to exploit the market that already exists and direct customers to your place of business.
It's what you do when you can't see someone in person.
Advertising
Advertising
Why do companies that have seemingly maxed out on brand recognition still invest money in advertising?
What's Your Message?
1 - 30 second commercial
McPhail Travel
&
A Sound Partnership!
Why Radio?
Radio Creates Pre-need Preference
Radio is Intrusive
Radio Tells Your Story
Radio is Effective & Personal
Radio is accessible in the car, at home, at work, on your mobile phone/tablet, in stores, restaurants, and at the dentists office.
Your potential customers spend more time with Radio than any other type of local media.
92% of adults listen to radio an average of 20+ hours per week.
CFRY 920AM has a personal and local connection with our audience.
Summary
With YOU will be...

Be Known Before You're Needed!
Connected with our
audience
Connected with our
community
Connected with your
customers
Average Cost for an Excursion

$3,500.00
Average Profit per Excursion
$250.00
$530.00 multiplied by 10 years (lifespan of customer)
$15,900.00 + $530.00 =
Add on sales (insurance) multiplied by annual repeat business
$16,430.00
$15.00
Radio Creates Pre-Need Preference

$250.00 + $15.00 = $265.00 x 2 = $530.0o
$5,300.00
$5,300.00 x 3 (sphere of influence) =
What's Your Message?
1 - 30 second commercial
$15,900.00
Direct Competition
Full transcript